Sky Sports continues to show Northern Ireland football until 2025

The Northern Ireland Football League (NIFL) has extended its deal with Sky Sports, which will continue to stream live games for the next three...

International aquatics set to be hosted at pyramids of Giza

The Fédération Internationale De Natation (FINA) has announced an agreement with the Egyptian Swimming Federation that will see Egypt host a series of international...

Bordeaux ends Winamax deal over tweets ‘not in partnership spirit’

Ligue 1’s Girondins de Bordeaux has announced the termination of its partnership contract with Winamax, following the company’s tweets about the last match. The sports...

Vodafone encourages involvement in tennis with Wimbledon deal

Wimbledon tennis has announced Vodafone as the official connectivity partner of The Championships and The All England Lawn Tennis & Croquet Club. The collaboration sees...

Caesars Sportsbook named as Buffalo Bills’ sports betting partner

The National Football League’s (NFL) Buffalo Bills has formed a partnership with Caesars Entertainment to make Caesars Sportsbook an official mobile sports betting partner...

Pernambuco Football Federation enlists Betsson as latest partner

Pernambuco Football Federation (FPF), the football authority of the Brazilian state of Pernambuco, has entered into an agreement with betting firm Betsson Group. As a...

Delta lands ‘supportive’ US Ski & Snowboard partnership

US Ski & Snowboard has announced a collaboration with Delta Air Lines, which sees the company return as the organisation’s official airline partner through...

888poker finds new cultural ambassador in middleweight champion boxer

Chris Eubank Jr has been signed with betting platform 888poker as a cultural ambassador, with the deal coinciding with the 20th anniversary of its...

Castore launches new kit designs for USA Rugby players

USA Rugby has revealed a partnership with sportswear brand Castore which becomes the official apparel partner for the senior Men’s and Women’s Eagles as...

Sportradar strengthens Canadian Hockey League integrity measures

The Canadian Hockey League (CHL) has announced an education and bet monitoring services agreement with Sportradar Integrity Services. The multi-year collaboration, with the division of...