Surrey CCC links with Betway for sporting sponsorship
Surrey County Cricket Club has named online gaming and sports betting operator Betway as its newest partner.
The collaboration will include Kia Oval venue branding...
Joshua-Fury set for Saudi Arabia, according to Eddie Hearn
The highly anticipated British boxing bout between Anthony Joshua and Tyson Fury, dubbed the ‘fight of the century’, will be staged in Saudi Arabia,...
Everton designates Sokin as global payments partner
Everton FC has named fintech Sokin as the Premier League club’s new official global payments partner.
Under the terms of the multi-year agreement, Sokin will...
English racecourses prepare for grand reopening as lockdown eases
Racecourses across England are making final preparations to reopen next week, as the country moves into the next stage of the easing of lockdown...
Verizon teams with Oak View Group for in-stadium solutions
Global sports advisory and development firm Oak View Group (OVG) has designated American multinational technology firm Verizon as the official 5G and wireless partner...
Madrid awarded 2023 European Athletics team competition
The Spanish capital of Madrid has been awarded the hosting rights to the 2023 European Athletics Team Championships Super League.
After candidates delivered their final...
Recast raises $8.2m to grow OTT platform in investment round
UK-based over-the-top (OTT) platform Recast has raised $8.2 million in its Series A round of funding, bringing the emerging company’s total valuation up to...
Ralph Lauren secures multi-team MLB sponsorship deal
Designer fashion company Ralph Lauren has secured a sponsorship arrangement with Major League Baseball (MLB), featuring three collections involving products from four teams.
The Chicago...
Manchester United misses out on £200m sponsorship deal as fans blast...
Manchester United has missed out on a £200 million commercial partnership due to the cessation of discussions with ecommerce company The Hut Group (THG)...
Formula One on the road to recovery with Q1 2021 revenues
Formula One has bounced back from the financial effects of the COVID-19 pandemic, posting revenues of $180 million for the first quarter of 2021,...