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Football
BREAKING
Europe
Time to read: 2 min
Eleven Belgium scores Ligue 1 broadcasting deal
November 17, 2021
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Fan Engagement
Time to read: 2 min
Spurs boosts fan activations in Fun88 extension deal
November 16, 2021
BREAKING
Italy
Time to read: 2 min
Inter Milan powers partnership extension with A2A Energia
November 16, 2021
Man City, EFL, Rangers and Celtic work with Kellogg’s in youth football plans
BREAKING
Partners
Time to read: 2 min
Man City unlocks new regional partnership with 3Key
November 16, 2021
BREAKING
Partners
Time to read: 2 min
Premier League continues to serve Panini trading card partnership
November 16, 2021
BREAKING
Integrity
Time to read: 2 min
Betsson avoids Spelinspektionen penalty for market violations
November 15, 2021
BREAKING
Features & Analysis
Time to read: 3 min
BOSE: Women’s World Cup in Australia can engage a whole new betting demographic
November 15, 2021
BREAKING
Media Rights
Time to read: 3 min
Wellington Phoenix joins A-League as Sky NZ boosts broadcast rights
November 15, 2021
BREAKING
Italy
Time to read: 2 min
FIGC supports ‘growth of the system’ in fan token launch
November 15, 2021
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Latest News
Time to read: 2 min
US Soccer pushes for inclusivity in extending Nike deal
November 11, 2021
BREAKING
UK
Time to read: 2 min
Man City announces ‘first of its kind’ regional deal with DreamSetGo
November 10, 2021
BREAKING
Partners
Time to read: 2 min
Real Madrid brings fans ‘premium entertainment experiences’ with Adobe
November 9, 2021
BREAKING
Media Rights
Time to read: 2 min
Premier League can renew broadcast agreements without tender process
November 9, 2021
BREAKING
Sponsorship
Time to read: 2 min
Man City takes Nissan partnership into third term
November 9, 2021
BREAKING
Regions
Time to read: 2 min
Ooredoo sponsors upcoming FIFA World Cup and FIFA Arab Cup Qatar
November 9, 2021
BREAKING
Spain
Time to read: 2 min
Celta Vigo grants AIX Investments La Liga brand presence
November 8, 2021
BREAKING
Europe
Time to read: 3 min
FC Lokomotiv Moscow joins Fonbet partnering push
November 8, 2021
BREAKING
Media Rights
Time to read: 2 min
TotalEnergies Women’s Champions League expands international viewership
November 8, 2021
BREAKING
UK
Time to read: 2 min
FA Cup pursues Emirates title sponsorship until 2024
November 8, 2021
BREAKING
Spain
Time to read: 2 min
FC Barcelona provides ‘a new interaction’ with Ownix
November 5, 2021
BREAKING
Europe
Time to read: 2 min
‘Record interest’ to host UEFA Women’s EURO
November 5, 2021
BREAKING
Media Rights
Time to read: 2 min
Fox Sports solidifies position as home of international soccer
November 4, 2021
BREAKING
Latest News
Time to read: 2 min
Angel City FC creates green spaces in Klarna partnership
November 3, 2021
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Featured Articles
LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
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Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026