Everton announces end of season SportPesa termination

Everton has announced that the club has terminated its partnership with gaming brand SportPesa, with the deal now being concluded at the end of...

Atletico Madrid reveals esports team ahead of eLaLiga launch

Atlético Madrid has unveiled its new esports team ahead of the side’s participation in the eLaLiga, the Spanish organisations official FIFA 20 Ultimate Team...

Juventus signs decade long partnership with Allianz

Juventus has extended its partnership with Allianz in a 10 year deal worth just over £85 million (€103.1 million).According to a statement issued by...

FC Barcelona joins the cryptocurrency market with Chiliz

FC Barcelona has joined forces with blockchain platform Chiliz to allow fans to interact with the club through ‘Barça Fan Tokens’.The new cryptocurrency will...

Valencia serves new food delivery app to matchday spectators

La Liga side Valencia CF (VCF) has announced a new food delivery platform designed to work inside the stadium, allowing fans to order food and...

Everton joins the TikTok revolution

Furthering football's continuing social media expansion, Everton FC has launched an official channel on the short-form mobile video app TikTok.In a statement released by...

FIFA to launch £12 million player salary protection fund

FIFA has announced plans to launch The FIFA Fund for Football Players (FIFA FFP) a new platform designed for players who suffer from unpaid...

Thai Airways strengthens EFL partnership

The English Football League (EFL) has announced an extension with Thai Airways International (THAI) resulting in the airline claiming all of the EFL’s five...

FC Bayern recharges with VARTA AG sponsorship

Further strengthening its sponsorship portfolio, Bayern Munich has revealed VARTA AG will become an official partner of the reigning German champions.The three year deal also includes the battery...

YETI becomes Austin FC’s first kit partner

Newly-franchised MLS side Austin FC has named YETI as its first ‘Official Jersey Partner’, which will see the outdoor brand feature prominently on Austin...