FFF invites applications for 2020 Innovation Awards
The French Football Federation (FFF) has invited UK and other international tech start-ups to apply for the 2020 FFF Innovation Awards.Having launched in 2018,...
Amazon secures live German UCL broadcasting rights
Amazon has announced it has secured the rights to broadcast selected matches of the UEFA Champions League (UCL) in Germany as from the 2021/22...
Dean Akinjobi: The importance of creative sponsorship activations
CEO of Football Media, Dean Akinjobi has emphasised the different ways that brands can activate sponsorships while also discussing how important creativity is to...
The European Broadcasting Union strengthens portfolio with UEFA deal
The European Broadcasting Union (EBU), through its sports division Eurovision Sport, has confirmed a significant new deal with UEFA for the media rights to...
Manchester City unveil Marathonbet training kit sponsorship
Online sportsbook Marathonbet has become the first ever Official Training Kit Partner to Manchester City following the announcement that it has strengthened its existing deal with the...
Manchester United strengthens Chinese footprint with Alibaba Group
Manchester United has strengthened its footprint in China, announcing a new partnership with Alibaba Group.
The deal will bring exclusive rights to club content in...
Assessing Amazon’s Premier League debut
This week saw Amazon make its much anticipated English Premier League broadcasting debut, as Tuesday’s victories for Crystal Palace and Manchester City ushered in...
PSG launches premium Visit Rwanda partnership
A three year ‘Premium Partner’ deal has been signed between Ligue 1 champions Paris Saint-Germain and country tourism agency Visit Rwanda.The partnership will see...
LFC’s YouTube expansion leads to groundbreaking membership
UEFA Champions League winners, Liverpool FC has begun to expand its content on YouTube as they become the first ever sports team to gain...
Bayern Munich digital collectables set for Stryking auction
Stryking has announced the start of an auction which will see 18 unique official FC Bayern Munich licensed digital collectables be up for grabs.The...