Liverpool drives onto the global stage with MG Motor

Liverpool FC has expanded its existing partnership with MG Motor to incorporate global markets.Having originally signed with the Merseyside club in 2016 as its...

Sportsbet.io adds Flamengo to growing football portfolio

Sportsbet.io has secured the signature of Brazilian Serie A side Flamengo, becoming the club's official betting partner.The deal sees the Campeonato Brasileiro runners-up become...

Chelsea pens new partnership with 1xBet

Ahead of the new Premier League season, Chelsea has confirmed a partnership with online sports betting operator, 1xBet.The operator aims to utilise the partnership...

UEFA ‘welcomes’ dismissal of KS Skënderbeu’s appeal

A decision made by the Court of Arbitration for Sport (CAS) to dismiss an appeal made by KS Skënderbeu has been welcomed by UEFA.Europe’s...

BBC announces exclusive coverage of UEFA Women’s Euro 2021

Following on from it’s record breaking coverage of the Women’s World Cup in France, the BBC has announced its has secured exclusive viewing rights...

Majority of 2019 GLMS alerts come from football

Issuing its results for the first half of 2019, the GLMS has revealed that 35 of its 64 alerts to partners came from football. This...

Huddersfield Town unveils Paddy Power as new shirt sponsor

Huddersfield Town has announced it will be partnering with Paddy Power for the upcoming 2019/20 Championship season.The partnership, which has been dubbed by Paddy...

BETDAQ donates Charlton Athletic sponsorship to Children with Cancer

In support of its ‘Changing for the bettor’ social responsibility campaign, betting exchange BETDAQ has confirmed that it will be donating  its shirt sponsorship...

Majority of fans ‘accept gambling sponsorship deals’ – EFL

An EFL survey has revealed that over two thirds of supporters believe the current involvement of gambling companies in football is acceptable.The survey, which...

OneSoccer enters LigaMX partnership

OneSoccer, the 24/7 Canadian streaming platform, has acquired the rights to televise Mexico’s LigaMX.The deal, which was sealed by parent company MEDIAPRO Canada, was...