CVC in ‘advanced’ talks over $600m ATP and WTA merger
Private equity firm CVC Capital Partners is in negotiations over a $600 million deal to combine the Association of Tennis Professionals (ATP) and Women’s...
Middlesbrough prolongs Kindred Group commercial alliance
EFL Championship club Middlesbrough FC has extended its principal partnership with online gambling operator Kindred Group for the next three seasons.As part of the...
Manchester United gives supporters an ‘enhanced voice’ in new fan share...
Premier League giant Manchester United is seeking to address concerns relating to the club’s ownership by establishing a Fan Advisory Board and Fan Share...
TSM inks esports industry record $210m FTX deal
US esports organisation Team SoloMid (TSM) has inked a record agreement with cryptocurrency trading platform FTX, marking the largest sponsorship deal in the esports...
BT Sport retains Ligue 1 UK and Irish broadcast rights
BT Sport has extended its agreement to serve as the exclusive broadcaster of the French Ligue 1 in the UK and Ireland until 2024.The...
Norwich City lauds ‘valuable’ role of betting industry in BK8 Sports...
Norwich City has unveiled online betting and gaming brand BK8 Sports as the newly promoted Premier League side’s principal partner for the 2021/22 season.Through...
F1 makes ‘difficult’ but ‘necessary’ decision to cancel Singapore GP
Formula One’s Singapore Grand Prix has been cancelled for the second consecutive year in a row due to COVID-19 safety related concerns.The motorsport series...
BoyleSports signs Natalie Sawyer ahead of Euro 2020
Sports presenter Natalie Sawyer has joined Irish bookmaker BoyleSports as a brand ambassador ahead of this summer’s 2020 UEFA European Championships.In her new role,...
Canada Soccer partnership with Fanatics represents ‘key building block’
Canada Soccer has struck a long-term, multichannel retail partnership with Fanatics, a specialist in licensed sports merchandise.Under the terms of the deal, Fanatics will...
Ligue 1 to reduce clubs from 2023/24 with broadcast strategy still...
The French Ligue 1 will reduce the number of teams competing in the country’s top division from 20 to 18 clubs from the 2023/24...