Viacom18 parts with $721m to secure Indian cricket rights
Mumbai-based media group Viacom18 has signed a five-year deal with the Board of Control for Cricket in India (BCCI) for the TV and digital...
Arsenal announces new collaboration with Betway
Betway has been announced as the official global betting partner of Arsenal, as the Gunners prepare for a return to the Champions League.
The multi-year agreement...
UEFA’s President Ceferin: Saudi Arabia no threat to European football
Amid the Saudi Pro League’s (SPL) ongoing spree of attracting some of the biggest talents in football, UEFA President Aleksander Ceferin has expressed confidence...
Burnley FC continues to expand sponsorship portfolio with Web3 venture
Burnley FC has continued the expansion of its portfolio of partners, announcing a new collaboration with Web3 financial platform Uphold.
As a result of the...
EPCR names Investec as rugby title sponsor of the Champions Cup
The European Professional Club Rugby (EPCR) has unveiled bank and wealth management firm Investec as the official title partner of the Champions Cup rugby...
Two Europa Conference League games flagged over suspicious betting patterns
A report by The Athletic has revealed that two games from the early rounds of the UEFA Europa Conference League have been flagged over...
Kaiyun Sports revealed as front-of-shirt partner of Nottingham Forest
Premier League side Nottingham Forest has unveiled a two-year partnership with Asian sportsbook provider Kaiyun Sports.
As part of the front-of-shirt deal, the Kaiyun Sports...
Saudi Arabia makes first foray into MMA with PFL investment
The sporting investments of the PIF in Saudi Arabia have continued as the group has made a venture into MMA - acquiring a minority...
LigaPro highlights concerns over Ecuador’s new Lasso-backed betting prohibition
Ecuador’s top-flight football competition LigaPro has stood against the ‘Organic Law on Communications’ bill that is backed by Ecuadorian President Guillermo Lasso.
The bill, which...
Southampton FC nets new sleeve sponsorship
Southampton FC has revealed its new official sleeve partnership with Hampshire-based freight shipping company Mairon Freight UK.
With over 25 years of experience in the...