Why the WNBA is attracting major brands like Adobe

As the WNBA enters a new era of growth, the Golden State Valkyries and Adobe are showing how sport and business are converging to...

Antoine Dupont backs US rugby with RFCLA ownership move

In a move reminiscent of European football stars turning to Major League Soccer, France’s Antoine Dupont has joined the ownership group of Rugby Football...

Sideline Moves – Everton’s new CEO, Alex Morgan’s football return 

Welcome to Sideline Moves, Insider Sport’s new weekly roundup spotlighting the key moves shaping the business of sport.Every Friday, we bring you the latest...

Private equity finds a footing in the NFL

A potential stake sale in the Los Angeles Chargers signals a growing interest from private equity in the traditionally closed ranks of NFL ownership.In...

Five Premier League clubs in limbo as betting brands disappear 

*This is an evolving story. This piece was edited on May 16 to show TGP Europe had left the market.Several Premier League clubs...

Brazil strikes landmark deal to tackle match-fixing in sports betting

Brazil makes advances in safeguarding the integrity of its sporting events by partnering with IBIA to monitor and combat corruption in the booming sports...

Worcester City Women: ‘Not reliant on handouts’

Success in women’s football is still often dependent on the men’s game. Funding can hinge on the financial performance of men’s teams, and women’s matches...

Everton FC elevates women’s football with Goodison Park move

Everton FC’s historic decision to  establish Goodison Park as the permanent home venue for its women’s team could mark a watershed moment for women’s...

Chelsea FC Women secure 10% investment from Reddit co-founder

Tech entrepreneur Alexis Ohanian has acquired a 10% stake in Chelsea FC Women, joining the club’s board as it targets global growth.Alexis Ohanian, co-founder...

Has the NFL made a mistake shelving its diversity accelerator scheme?

The NFL has cancelled its 2025 Coach and Front Office Accelerator programme, aiming to revamp it for greater impact in 2026.The NFL has quietly...