Benfica nets cryptocurrency partnership with UTRUST

Portuguese Primeira Liga Champions Benfica has united with cryptocurrency solution provider UTRUST, allowing supporters to purchase tickets and merchandise directly from the Benfica website...

Las Vegas Golden Knights owner considers Vegas MLS expansion

Speaking to the Las Vegas Review - Journal, Golden Knights Owner Bill Foley emphasised that he is keen on bringing the MLS team to...

Mercedes-AMG eyes sponsorship deal with Police

Mercedes-AMG has its eyes set on a successful sponsorship partnership with Police after inking a new agreement which will see the eye-wear provider’s branding...

Jeevan Jeyaratnam, Abelson Info: Women’s World Cup momentum building

Ahead of Friday’s tournament curtain raiser between hosts France and South Korea, Jeevan Jeyaratnam of Abelson Info crunches the numbers on the growth of...

Anders Wikström fronts new integrity campaign from SEF and Svenska Spel

Promoting anti-corruption initiatives is set to become the main focus of the new partnership between Svenska Elitfotboll (SEF) and Swedish state-owned gambling operator Svenska Spel.As part of the...

Orlando City SC confirms stadium naming rights deal with Exploria Resorts

Orlando City SC has announced a new deal with Exploria Resorts, for the brand to become its first-ever naming rights partner.The deal will give the...

Why world cup victory would lead to a cricketing legacy for...

With the ICC Cricket World Cup having got underway at the end of May, England is once again on the quest for glory in...

German FA commits to boosting Frauen-Bundesliga streaming

Live games from the Frauen-Bundesliga and the Junior Bundesligen are set to be broadcast across the German Football Association (DFB) streaming platforms after being...

Gianni Infantino to serve a second term as Fifa President

After he ran unopposed, it has been confirmed that Gianni Infantino will serve a second term, until 2023 as president of football's world governing...

ICC swings big for social engagement at Cricket World Cup

The ICC is seeking to reach new audiences and increase engagement levels at the ongoing Men’s Cricket World Cup. The tournament, which is taking place...