NFL Christmas games bring big ad sales to Netflix
Netflix has sold out all available in-game ad inventory for its two upcoming NFL games on Christmas day.FanDuel will be the exclusive pregame sportsbook...
NFL eyeing up Dublin fixture in next step for international series
Roger Goodell, NFL Commissioner, has mentioned the possibility of an international game held in Ireland as the league looks to significantly step up its...
Genius Sports partners LA Rams in latest NFL push
Genius Sports has signed its latest US partner, putting pen to paper with Los Angeles Rams of the National Football League (NFL).The UK-founded sportstech...
Genius Sports hires Google tech director to oversee AI capabilities
Sports data and technology firm Genius Sports has named Mark Kropf as its new Chief Technology Officer at a time of increased AI adoption...
Tom Brady’s Autograph refocuses on content over NFTs
Autograph, a fan engagement platform co-founded by NFL legend Tom Brady, has launched a new project - though this latest initiative lacks one of...
NFL and Bitpanda team up ahead of German return
The National Football League (NFL) has announced crypto exchange Bitpanda as an official European partner ahead of its upcoming regular-season games in the continent.Under...
Detroit Lions to enhance fan experience with Caesars
Ahead of the upcoming 2024/25 NFL campaign, the Detroit Lions have partnered with Caesars Sportsbook to offer custom fan experiences throughout the season. Fans of...
DAZN expects big things from Game Pass in 2024 NFL season
DAZN expects its NFL Game Pass product to repeat the successes of 2023, with the 2024 NFL season set to commence today (5 September).The...
Cleveland Browns signs local firm in 20-year stadium deal
Cleveland Browns has opted for a long-term sponsorship arrangement for its stadium naming rights via a deal with Huntington National Bank.The 20-year agreement will...
NFLPA takes bookmaker to court over NFT licencing payments
The National Football League Players Association (NFLPA) has taken legal action against DraftKings, accusing the bookmaker of violating a licensing agreement.The association’s charges relate...