U.S Soccer Federation strengthens sponsorship portfolio with Volkswagen

The U.S Soccer Federation has further affirmed its commitment to enhancing the popularity of soccer in the United States, signing a unique multi-year presenting partnership...

NHL edges closer to introduction of player tracking technology

The prospect of player tracking becoming a permanent feature in future NHL games edged closer last week as the league introduced real time player and puck tracking in...

ESPN elevates MLB coverage for 2019

As it begins its 30th season of Major League Baseball coverage, ESPN has announced it is increasing its number of MLB telecasts in new...

Stephen Curry announced as new Rakuten US Brand Ambassador

Three-time National Basketball Association (NBA) champion Stephen Curry has been signed by Rakuten as a brand ambassador as part of a multi-year contract. Curry will...

SBC to organise Sports Betting Tours at ICE London 5-6 February

SBC (Sports Betting Community) will once again be organising the Sports Betting Tours at ICE London from 5-6 February as the sports betting industry gathers for the largest gaming event in the...

NBA unites with TNT and Twitter for groundbreaking live stream deal

The National Basketball Association (NBA), Turner Sports and Twitter have announced a live streaming deal that will provide fans with a groundbreaking new way...

NBA China to feature LA Lakers and Brooklyn Nets

The National Basketball Association (NBA) has announced that the NBA China Games for the coming year will feature two preseason games between the 16-time...

Facebook places greater emphasis on sports content with 2019 restructuring

Facebook is placing a greater emphasis on its sports offering in 2019, as it moves to restructure its global sports division, which will be...

Contract talks break down leaving millions without US sports coverage

Millions of US sports fans were left without coverage of their favourite teams due to failed efforts to agree a deal between Tribune Broadcasting...

NFL appoints former NASCAR Managing Director

The National Football League (NFL) is strengthening its senior team, with the appointment of Jon Schwartz as Senior Vice President of Communications and Public Affairs....