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Betano
credit: Betano/Kaizen
BREAKING
Fan Engagement
Time to read: 3 min
FC Porto & Betano to launch inclusive activations across Dragão stadium
February 19, 2024
Betano builds up global sports profile with CONMEBOL deal
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Europe
Time to read: 2 min
Betano builds up global sports profile with CONMEBOL deal
February 9, 2024
Betano
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Europe
Time to read: 2 min
Betano becomes first-ever betting partner for UEFA 
November 30, 2023
Betano
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Football
Time to read: 2 min
Betano nets Brazilian Série B naming rights deal
April 18, 2023
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Basketball
Time to read: 2 min
Giannis Antetokounmpo becomes first global ambassador of Betano
March 27, 2023
BREAKING
Europe
Time to read: 2 min
FRAS extends Betano sponsorship to the National Rally Championship
March 2, 2023
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Europe
Time to read: 2 min
FIFA deepens Betano partnership to include Club World Cup
February 6, 2023
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Advertisement
Time to read: 2 min
Gambling advertising ban rejected by Bulgaria Football Union
January 23, 2023
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Football
Time to read: 2 min
Copa do Brasil nets Betano as naming rights partner
December 5, 2022
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Europe
Time to read: 2 min
FIFA secures Betano as the first World Cup betting partner
November 22, 2022
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Europe
Time to read: 2 min
FC Viktoria Plzeň edges closer to marketing goals with Betano
September 7, 2022
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Europe
Time to read: 2 min
Fluminense renews ‘master sponsorship’ with Betano sportsbook
July 28, 2022
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Sponsorship
Time to read: 2 min
Betano expands Portuguese presence with FC Porto
June 16, 2022
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Partners
Time to read: 2 min
Betano named Romanian Cup sponsor as tournament undergoes restructure
May 24, 2022
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South America
Time to read: 2 min
Atlético Mineiro extends Betano front-of-shirt sponsorship
March 28, 2022
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Europe
Time to read: 2 min
Lokomotiv Sofia adds Betano to team kit as latest official partner
February 15, 2022
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Partners
Time to read: 2 min
FC Porto links with Betano as firm secures sixth Portuguese partner
September 15, 2021
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Partners
Time to read: 2 min
Sporting links with Betano ahead of 2021/22 season
June 28, 2021
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Sponsorship
Time to read: 2 min
Betano praises ‘strong and lasting union’ with Fluminense
June 3, 2021
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Legal
Time to read: 2 min
Betano to take legal action against LPFP in naming rights row
April 21, 2021
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Sponsorship
Time to read: 2 min
Atletico Mineiro chooses Betano as main shirt sponsor
January 12, 2021
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Sponsorship
Time to read: 2 min
SC Braga confirms Betano as new principal partner
July 9, 2019
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USL links new branding to promotion and relegation plan
6
Sideline Moves: Eintracht Frankfurt top job taken by Hellmann as Krösche exits
7
US Ski & Snowboard tackles fragmented sports rights
Features
Sideline Moves: Arsenal layoffs
BREAKING
Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
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Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026