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SBC
BREAKING
Europe
Time to read: 2 min
SBC launches SBCCIS.com with Sports Media Holding
May 31, 2021
BREAKING
Latest News
Time to read: 2 min
SBC appoints Bob McFarland as SVP Sales & Commercial - Americas
April 19, 2021
BREAKING
US Sports
Time to read: 3 min
BETFEST set to connect sports fans and betting brands
April 9, 2021
The University of Georgia's Sanford Stadium
BREAKING
Media Rights
Time to read: 3 min
SEC swaps CBS for ESPN in multi-year media rights agreement
December 11, 2020
27:08
BREAKING
Sponsorship
Time to read: 4 min
Yakubu Ayegbeni: The importance of finding the right brand to promote
October 13, 2020
BREAKING
Football
Time to read: 3 min
Nigerian superstar Yakubu to open SBC Digital Summit Africa 
September 11, 2020
BREAKING
Sports
Time to read: 5 min
SBC finalises autumn calendar with Europe, US, CIS & Africa virtual events
July 30, 2020
BREAKING
Sports
Time to read: 4 min
SBC Summit Barcelona - Digital 2020 announces free ticket initiative 
July 22, 2020
BREAKING
Fan Engagement
Time to read: 5 min
SBC Digital Summit North America’s stellar line-up brings together betting & gaming industry’s major players
July 14, 2020
BREAKING
Football
Time to read: 3 min
FIFA and CONMEBOL to discuss football integrity at SBC Digital Summit Latinoamérica
June 12, 2020
BREAKING
Sports
Time to read: 2 min
Betting on Sports Europe and EGR Operator Awards to align in October
April 8, 2020
BREAKING
Latest News
Time to read: 1 min
Betting on Sports America rescheduled to December 1-3
March 10, 2020
BREAKING
UK
Time to read: 4 min
SBC welcomes new recruits ahead of record 2020
January 10, 2020
BREAKING
Media Rights
Time to read: 5 min
Greyhound racing must enhance its overall entertainment value, says GBGB's Mark Bird
December 19, 2019
BREAKING
Europe
Time to read: 3 min
SBC announces strategic 2020 partnership deal with GLMS
December 13, 2019
BREAKING
UK
Time to read: 3 min
Ruud Gullit and Kirsty Gallacher to host SBC Awards 2019
November 1, 2019
BREAKING
Latest News
Time to read: 3 min
Strongest ever SBC Awards shortlists announced
October 8, 2019
BREAKING
Interviews
Time to read: 2 min
Brian Westbrook: Betting technology will change how US leagues operate
June 21, 2019
BREAKING
Interviews
Time to read: 5 min
Betgenius: Blanket TV coverage of every AFCON match will boost engagement
June 17, 2019
BREAKING
Regions
Time to read: 2 min
Jaap Kalma to bring blue chip experience to SBC commercial team
May 20, 2019
BREAKING
UK
Time to read: 3 min
SBC signs up Champions League finalist for industry tournament
May 14, 2019
BREAKING
Latest News
Time to read: 2 min
SBC to organise Sports Betting Tours at ICE London 5-6 February
January 10, 2019
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Most Read
1
LIV Golf 2.0 has a backer, but the players have already given their answer
2
FIFA’s World Cup 2026 ticket and hospitality income reaches $5bn
3
AC Milan and Inter unveil Generali Stadium as San Siro replacement
4
Mbappé and La Liga try to contain China fallout after 'dictator' comment
5
Bubbles on the Tyne: Newcastle pops the cork with Taittinger
6
Manchester United chaos grows with INEOS club sales 
7
NBA signs prediction market deals with Kalshi and Polymarket
Features
LIV Golf player Jon Rahm
BREAKING
Commercial
Time to read: min
LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
BREAKING
Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
BREAKING
Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
BREAKING
Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026