MLB and Booking.com partner to ‘simplify’ the fan travel experience

Major League Baseball (MLB) has announced Booking.com as the official online travel partner of the league for the upcoming 2023 season. 

Both firms are engaged in projects to help “simplify the way Americans plan their unique baseball-inspired travels across the US”. Booking.com will also be a presenting sponsor of the American and National League Division series. 

“We are excited to welcome Booking.com to the MLB family of partners,” said Noah Garden, MLB Chief Revenue Officer. 

“With over 2,000 games across the country every summer, our fans love travelling to experience the incredible Major League atmosphere at our beautiful ballparks. We hope this partnership with Booking.com can make that experience all the more enjoyable.”

A recent survey conducted by Booking.com revealed that almost half (49%) of US baseball fans plan to travel to at least one MLB game this year, with 61% of respondents saying they are willing to travel up to 500 miles to do so. 

Booking.com is aiming to help travellers navigate their baseball trips by offering a wide range of places to stay – from city apartments and vacation rentals in MLB cities, to ballpark-adjacent hotels for those looking to stay near their favourite team’s stadium on gameday. 

Research performed by Booking.com also revealed that a majority (81%) of respondents would rather travel to see their MLB team win the World Series, than win a holiday trip to their rival team’s state.

Furthermore, Booking.com plans to make the travel process simpler for fans to book trips to games with an easily accessible Booking.com icon across MLB clubs’ digital schedule pages. These icons will direct fans to search and book properties near Major League stadiums.

“Booking.com continues to invest in the US market with our official sponsorship of Major League Baseball, showcasing our latest commitment to making it easier for Americans to find and book the perfect trip,” added Ben Harrell, Managing Director, US at Booking.com. 

“With a variety of property options across the country in MLB cities – from hotels to vacation rentals and more – plus a user-friendly app, Booking.com looks forward to bringing baseball trips to life for fans, helping them with their travels as they enjoy America’s favourite pastime with family and friends.”

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