Liquor brand Glen becomes ‘spirit of SPFL’ in new partnership

The Scottish Professional Football League (SPFL) has named Scottish spirit and vodka brand Glen as an official partner and ‘The Spirit of the Scottish...

UK National Lottery backs GB Sevens teams ahead of Tokyo Olympics

The Rugby Football Union (RFU), the Scottish Rugby Union (SRU) and the Welsh Rugby Union (WRU) will be funded by the UK National Lottery...

Carabao Cup final rescheduled in hope fans can attend

The 2021 Carabao Cup final has been rescheduled for 25 April, the English Football League (EFL) has confirmed.The annual showdown at Wembley Stadium, which...

Football’s Festive Featurettes: A Welsh love story ‘Actually’

The quintessential Christmas advertisement has become as much a part of the festive ritual as a tree decorated in lights or a wreath hanging...

BT Sport holds onto Premiership Rugby in renewed rights agreement

BT Sport will remain as the home of Premiership Rugby for a further four years after the UK broadcaster agreed renewed terms with the...

Chelsea become first non-Chinese cub to make Kuaishou debut

English football giants Chelsea FC has become the first team from outside China to launch on the Kuaishou social media platform.The West London club...

Sky Sports Racing channel takes home Best in Sports Media prize

Sky Sports Racing has picked up the ‘Best in Sports Media’ prize at the Sport Business Awards this week, with judges praising how the...

BeIN Sports retains MENA Premier League broadcast rights

BeIN Media Group will continue to serve as the Premier League’s official broadcast partner in the Middle East and North Africa (MENA) as part...

Football’s Festive Featurettes: Rangers wishing for Ibrox return at Christmas

The quintessential Christmas advertisement has become as much a part of the festive ritual as a tree decorated in lights or a wreath hanging...

AFC expands Continental Tires sponsorship for Asian Cup

The Asian Football Confederation (AFC) has extended its agreement with German tire manufacturer Continental Tires for a further four years, to cover national team...