WATCH – The Goat Agency: Unearthing the power of social...
Introducing a monthly series with The Goat Agency, which will profile a host of sporting campaigns that the firm has undertaken, InsiderSport sat down...
The Transfer Window: DAZN, Sky Sports and Leicester City FC
Each week, InsiderSport is detailing some of the signings and departures from the business of sport. This edition takes a look at Sky's major...
WSC Sports seeks geographic expansion with latest round of funding
AI powered content platform, WSC Sports is looking to expand its geographic growth with the confirmed raising of $23 million in Series C funding, bringing...
The broadcasting landscape for the season ahead
On Friday night, we welcome live English Premier League (PL) action back onto our screens - in sitting rooms, kitchens, bedrooms and pubs all...
Barcelona’s Rakitic joins FavBet as brand ambassador
FC Barcelona midfielder Ivan Rakitic, has officially been announced as a brand ambassador for Ukraine-based betting operator, FavBet.The partnership is thought to be covering...
Serie A unveils Genius Sports as betting services data lead
Genius Sports Group has been awarded the official rights to collect and distribute Serie A betting data through its Betgenius subsidiary.
The deal, which comes in time for the commencing...
The Washington Redskins enhances fan engagement with NBC
The Washington Redskins has partnered with NBC Sports Washington to provide the National Football League’s (NFL) first interactive, predictive-gaming live television presentation of the team’s four preseason...
Barcelona unites with Sony to combine music and sport
FC Barcelona has unveiled a new collaboration with Sony Music for the next two seasons.The partnership will seek to utilise the creation of audio and...
Racing attendance figures grow by 2% despite difficult start to year
Horseracing has continued to grow in popularity throughout 2019, as recent figures published by the Horserace Betting Levy Board (HBLB) have indicated a two...
Sporting inactivity irrelevant as McGregor retains social media status
Conor McGregor is the only athlete that isn't from football to be ranked amongst the top seven sports stars in terms of social media...