Fox completes sports betting expansion
Fox Sports has partnered with The Stars Group for the network's expansion into sports betting, with the launch of Fox Bet.Fox Bet will offer odds on football,...
Minnesota Vikings bolsters European engagement with Seven League
The Minnesota Vikings of the National Football League (NFL) has appointed Seven League to run it’s social media channels for the upcoming NFL season.As...
NFL deepens fan engagement on TikTok
The National Football League (NFL) has become the latest sporting organisation to partner with short-form mobile video platform TikTok.As part of the partnership, the...
LiveWire Sport: Social growth after a spectacular sporting summer
A host of business wins and contract renewals led to the expansion and creation of a variety of new roles at digital agency LiveWire...
Marseille fans set to Moovit easily following latest transit partnership
Olympique de Marseille of the French Ligue 1 looks set to boost fan engagement following the announcement of a partnership with public transit app...
Necaxa FC bolsters mobile engagement with ECLECTICA
Mexican football club, Necaxa FC is looking to elevate mobile engagement by partnering with ECLECTICA.Collaborating with the mobile development studio, the club is aiming elevate its...
PES vs FIFA: How the battle for licences intensified
In a war that has been ongoing for around two decades now, Konami and EA Sports will once again go into battle this month.EA...
PSV Eindhoven consults fans on future gambling partnerships
Dutch Eredivisie side PSV Eindhoven has rolled out a fan consultation which seeks to gain an insight into how the club's season-ticket holders feel...
MLS championship match returns to ABC
Major League Soccer’s (MLS) championship match will return to the ABC Television Network for the first time in over 10 years.The event, which will...
Sportradar highlights importance of data driven content in white paper series
Publishing the first of its newly launched white paper series, Sportradar is analysing the role of ‘data-driven quality content’ when it comes to engaging...