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Commercial

News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

UFC Apex set to open its doors in Las Vegas

The Ultimate Fighting Championship (UFC) sports organisation has opened its new venue, named UFC Apex, which will unsurprisingly open its doors in Las Vegas.The...

EFL teams shopping around for a good Carabao Cup draw

The Carabao Cup first-round draw will return to home soil for the 2019-20 campaign - due to take place in a London Morrisons car...

EWE Baskets Oldenburg confirms network of new partners

Following the decision to launch its own NBA 2K side in 2018, German Basketball Bundesliga side EWE Baskets Oldenburg has confirmed several new partnerships...

Oddschecker: Fan engagement thriving ahead of Copa America opener

The Copa America brings together some of South America’s most sought after players, providing a plethora of enthralling narratives and memorable goals.With the tournament...

Aston Villa announces BR88 as debut sleeve sponsor

Ahead of the club's return to the Premier League next season, Aston Villa has secured its first ever official sleeve sponsor.The midlands side has unveiled a...

LFP delivers naming rights deal between Uber Eats and Ligue 1

French Soccer Professional Football League (LFP) has confirmed a new naming rights deal between Ligue 1 and Uber Eats, which will commence from the...

Watford cashes in on crypto with Sportsbet.io

Watford F.C. has scored a new sponsorship deal with online operator Sportsbet.io, with the deal expected to be ‘the largest in Watford’s history’.The three-year agreement will see...

UEFA teams with Bundesliga to debut new OTT platform

UEFA is seeking to elevate engagement amongst European football fans, with the official launch of its new OTT streaming platform.The platform, which is a first...

Parimatch strengthens esports presence with Team Spirit deal

CIS region online bookmaker Parimatch continues to strengthen its brand exposure across the esports industry after signing a new six-month deal with Team Spirit....

VBET strikes partnership with Gunners ahead of new season

Arsenal FC has confirmed VBET as its Official Betting and Gaming Partner in a three-year deal which will run up until the 2022 season.Activating...