Andy Roddick lends insight to fans as new Betway ambassador
Betway has announced that US tennis icon Andy Roddick has joined as a global tennis ambassador.The former world number one and US Open Champion...
Liverpool and Google Pixel partner to tap into the world of...
Liverpool FC has announced a new long-term partnership with Google Pixel to become the club's official mobile phone partner and will use AI-powered technology...
Preston and EPIC renew charitable Man of the Match award
Gambling harm prevention organisation EPIC Risk Management and Preston North End will continue to provide charity benefits after every Man of the Match Award...
Sheffield United announces CFI as new front-of-shirt sponsor
Upon the club's return to the Premier League, Sheffield United has announced a “significant commercial partnership” with global multi-asset broker CFI Financial Group.The Dubai-based...
Jevgenijs ‘The Hurricane’ Aleksejevs links with Slotsjudge
Slotsjudge has confirmed a new sponsorship deal to enhance brand visibility, signing Latvian boxer Jevgenijs ‘The Hurricane’ Aleksejevs.Currently competing in the Spanish middleweight division, The Hurricane...
VFB Stuttgart nets new collaboration with Winamax
Winamax has announced its debut sponsorship in the Bundesliga through a new partnership with VfB Stuttgart.The deal marks the French online gambling firm’s first...
Report: Atletico Madrid closing in on Riyadh Air sponsorship
Atletico Madrid are reportedly on the verge of agreeing to a new sponsorship deal with Riyadh Air, making the Saudi airline the La Liga...
Betway enhances tennis visibility sponsoring National Bank Open
Online betting and gaming brand Betway has announced the addition of the National Bank Open to its portfolio of global tennis sponsorships, becoming the...
Hollywoodbets lands new Rugby Union collaboration
Hollywoodbets has been confirmed as the title sponsor of South African Rugby Union team, The Sharks.The pair have grown the collaboration – which originally started in 2019 –...
SBC to Support Game4Ukraine Charity Football Match
SBC, in partnership with SMH and the Arveladze Foundation, is proud to announce its backing for the charity football match, Game4Ukraine 2023. This momentous event...