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Premier Padel
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Comment
Time to read: 3 min
Betsson’s Premier Padel deal highlights benefits of diverse sponsorship approach
August 30, 2024
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Football
Time to read: 2 min
Real Madrid and Hisense to co-launch limited edition TV in new partnership
August 30, 2024
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Europe
Time to read: 1 min
Malta national football team gains new partner in VBET
August 29, 2024
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Europe
Time to read: 3 min
SBC Summit Launches Media Headquarters for 2024 Event
August 29, 2024
Betano ups sponsorship game once again with Europa League and Conference League
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Europe
Time to read: 3 min
Betano ups sponsorship game once again with Europa League and Conference League
August 29, 2024
German football club Borussia Monchengladbach emblem on kit.
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Asia
Time to read: 2 min
Borussia Mönchengladbach joins Asian casino partnership wave
August 29, 2024
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BREAKING
Football
Time to read: 2 min
Dortmund signs $10m three-year sponsorship deal with BlockDAG
August 28, 2024
Hummel logo on a wall. Hummel International is a sportswear company based in Aarhus, Denmark.
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Europe
Time to read: 2 min
hummel tops Spanish market with Celta Vigo deal
August 28, 2024
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Football
Time to read: 2 min
Manchester City & EA Sports commemorate long-standing partnership 
August 28, 2024
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Latest News
Time to read: 3 min
Scottish Rugby secures multi-year deal with Vodafone
August 28, 2024
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Latest News
Time to read: 2 min
Target Darts aims to support future of World ParaDarts in new sponsorship
August 27, 2024
Heading to the finish line at Saratoga.
BREAKING
Europe
Time to read: 3 min
ARC and 1/ST launch initiative to connect US and UK racing
August 27, 2024
Business in football club and soccer team manager, online sport betting concept.
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Features
Time to read: 6 min
eToro’s Stephanie Wilks-Wiffen: The natural synergy between sports and eToro
August 27, 2024
Statue of Bill Shankly at Anfield stadium in Liverpool (England) seen in June 2020.
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Europe
Time to read: 4 min
Liverpool partners with Ladbrokes in Premier League’s latest betting deal
August 23, 2024
South African Flag.
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Africa
Time to read: 2 min
CSA enhances global brand strategy with Dafabet partnership 
August 23, 2024
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Latest News
Time to read: 3 min
ATP credits record sponsorship revenue to OneVision strategic plan
August 23, 2024
Rugby League World Cup targeting Pacific with Australia and Papua New Guinea as 2026 hosts
BREAKING
Europe
Time to read: 3 min
World Rugby enlists Two Circles to grow media and commercial value
August 23, 2024
Borussia Dortmund bolsters presence in Poland with STS partnership
BREAKING
Europe
Time to read: 2 min
Borussia Dortmund bolsters presence in Poland with STS partnership
August 22, 2024
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Football
Time to read: 2 min
Manchester City have a new corporate payments partner in Corpay
August 22, 2024
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Esports
Time to read: 2 min
Bayes Esports eyes up expansion with Genius Sports deal
August 22, 2024
Manchester United , Old Trafford Stadium. United Trinity Statue, George Best, Denis Law and Bobby Charlton reaching for the Stars.
BREAKING
Esports
Time to read: 2 min
Manchester United extends Konami deal with eFootball rewards
August 21, 2024
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BREAKING
Basketball
Time to read: 2 min
WNBA and Delta Air Lines agree to new multi-year partnership
August 21, 2024
RB Leipzig logo at the training centre in Leipzig, Germany
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Europe
Time to read: 2 min
RB Leipzig taps Merkur Group for German collaboration
August 21, 2024
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Featured Articles
Sideline Moves: Arsenal layoffs
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Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
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Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026