UEFA drinks in Coca-Cola EURO 2020 partnership
UEFA has announced Coca-Cola as the official non-alcoholic beverage sponsor for UEFA EURO 2020.Next summer’s prestigious tournament will have a particularly European feel, with...
FA sanctions Huddersfield Town over kit sponsorship breaches
The Football Association (FA) has sanctioned English Championship side, Huddersfield Town with a £50,000 fine, after the club breached the governing body's kit and advertising...
Borussia Dortmund strikes partnership with InstaForex
InstaForex has been announced as the latest partner of German Bundesliga contenders, Borussia Dortmund.The online trading company will become an official partner of the club...
The Philadelphia Flyers nets new sportsbook partnership
SugarHouse Casino and PlaySugarHouse.com have announced a new partnership with The Philadelphia Flyers and Wells Fargo Center.The multi-year agreement sees the brand become the official sportsbook partner...
Minnesota Vikings bolsters European engagement with Seven League
The Minnesota Vikings of the National Football League (NFL) has appointed Seven League to run it’s social media channels for the upcoming NFL season.As...
Inter Milan sharpens up with Hugo Boss partnership
Inter Milan has expanded its list of partners, unveiling a new deal with Hugo Boss as the club’s new Official Fashion Partner.The two-year agreement,...
Deliveroo becomes official partner of the England National Team
The Football Association (FA) has announced Deliveroo as an official partner of the England National Team.The food delivery company will become the team’s first...
Seneca seals partnership with the Buffalo Bills
NFL team, the Buffalo Bills has named Seneca Resorts & Casinos as its official casino partner.The deal, which was made by Pegula Sports & Entertainment, will commence with...
Ajax strikes new deal with BBIN
Ajax has unveiled a new partnership with iGaming software supplier BBIN.The deal sees the firm become the “Official Chinese iGaming Software Partner” of the Dutch...
FIBA unites with Wanda Group for next three World Cup cycles
Basketball governing body FIBA has deepened its partnership with Wanda Group for the next three World Cup cycles.The exclusive partnership will allow Wanda to...