Rugby Australia introduces ‘Smart Rugby Balls’ with Sportable
Rugby Australia has partnered with UK-based media company Sportable which will bring innovative ball-tracking technology to the sport.
In a bid to bring fans closer...
IHF ‘pushes the boundaries’ of handball with SportFive extension deal
The International Handball Federation (IHF) has extended its partnership with sports marketing agency, SportFive, which continues as the official media and marketing partner of...
Mid-American Conference establishes data deal with Genius Sports
Genius Sports has formed an official sports data, fan engagement and integrity partnership with the Mid-American Conference (MAC).
The MAC, a National Collegiate Athletic Association...
Annamarie Phelps to step down as BHA Chair in May
Annamarie Phelps CBE is due to vacate her position as the Chair of the British Horseracing Authority (BHA) in May, when her term on...
Matthew Nielsten: Mountain Dew’s authentic integration with the NBA All-Star Game
Sponsorships with companies from a huge range of sectors are commonplace in the modern sports industry, but the brand exposure from these deals amounts...
Ceará and Fortaleza strengthen Betcris’ LatAm recognition
Brazilian football clubs Ceará and Fortaleza have both formed individual partnerships with online sports betting platform Betcris.
As the teams enter the 2022 Campeonato Brasileiro...
EFL and Premier League suspend Russian media rights
The English Football League (EFL) and the Premier League have unanimously agreed to suspend their Russian broadcast deals, joining Europe’s retaliation for the country’s...
NHL stops all communication with Russia’s KHL
The National Hockey League (NHL) has suspended its dealings with Russia’s Kontinental Hockey League (KHL) following the country's attack on Ukraine.
In a move that...
Falcons’ Calvin Ridley suspended after placing bets on NFL
Atlanta Falcons player, Calvin Ridley, has been suspended from playing in the National Football League (NFL) this season, after an investigation concluded he was...
IBIA secures MoU with Canadian Gaming Association
The International Betting Integrity Association (IBIA) has further expanded its network of partners countering match fixing and sports corruption, securing a Memorandum of Understanding...