UFC finds first betting partner in Brazil with Stake.com

The Ultimate Fighting Championship (UFC) has expanded its partnership with cryptocurrency casino and sportsbook company, Stake.com, to now include Brazil. The original collaboration was announced...

BLAST Premier marks fifth partnership renewal of 2022 with Betway

BLAST Premier has renewed its partnership with Betway until the end of the 2023 season to continue to collaborate with the gambling firm on...

Red Bull Racing reveals new F1 title sponsor as Oracle

Oracle has been named as Red Bull Formula 1 team’s new title sponsor in a partnership enhancement with the US-based technology company. Replacing Honda as...

Pelicans launches first co-branded credit card with Cardless

The New Orleans Pelicans has introduced the first Pelicans-branded credit card in a collaboration with financial technology firm, Cardless. Issued by First Electronic Bank, the...

Panther City Lacrosse Club forms ‘historic’ PlayUp partnership

Panther City Lacrosse Club has announced a partnership with PlayUp, as the latter becomes the National Lacrosse League (NLL) team’s first ever sports gaming...

FC Barcelona CEO resigns as Spotify deal comes close

FC Barcelona is expecting to reveal a £236m deal with music streaming service, Spotify, for the title rights on its redeveloped stadium as well...

PFL explores UK and Ireland expansion with Channel 4

The Professional Fighters League (PFL) has formed a collaboration with Channel 4 that sees the latter become the exclusive broadcaster partner of the competition...

Pelicans establishes ‘strong local partnerships’ with BetRivers Sportsbook

Online sports betting and casino company, Rush Street Interactive (RSI), has announced that its BetRivers Sportsbook is now an official partner of the New...

YouTube provides extended Serie A coverage in MENA region

Serie A's Arabic-language YouTube channel is expanding to show all ten Serie A matches from matchday 24, in the MENA region, until the end...

Premier Sports broadens offering with National Rugby League season

The National Rugby League (NRL) has given rights to Premier Sports to broadcast matches in South East Asia and the Indian sub-continent for 2022. Premier...