BBC unites with Sportradar for badminton broadcasting deal
As part of a new partnership, the BBC will show the semi-final and final of Badminton’s European Mixed Team Championships after agreeing a deal...
The increasing prestige of the Europa League
There is little doubt that in recent years the Champions League’s weaker ‘little brother’ competition, the Europa League, has grown in prestige.
From the 2014/15...
UEFA enriches Champions League content for the Chinese market
UEFA is seeking to enrich Champions League content for the Chinese market with the launch of a new service on WeChat – the Chinese...
SportPesa unveiled as Racing Point sponsor ahead of new F1 season
SportPesa has been unveiled as the new title partner for Racing Point, with the team now known as SportPesa Racing Point F1 Team.
The official...
ESSA reports increase in suspicious tennis betting activity
International betting integrity body ESSA (Sports Betting Integrity) revealed that tennis and football continue to be the most prominent sports in terms of suspicious...
The unenforced regulation in English football ownership
As great power brings great responsibility, sadly, great wealth is often accompanied by surprising levels of corruption.
When English football decided to rebrand the old...
NBA 2K League announces new partnership with Champion ahead of the...
NBA 2K League has confirmed that it will be teaming up with fashion brand Champion, who will become the league’s official outfitter ahead of...
Valencia strikes new partnership with LG Electronics
Spanish La Liga side, Valencia CF has confirmed a new partnership with LG Electronics Spain, to become an official supplier of the club in...
Brisbane Racing Club announces major sponsorship deal with Tabcorp
Brisbane Racing Club has confirmed that it has agreed upon a major sponsorship deal between Australia-based Tabcorp and which is set to last until...
GB Taekwondo deepens relationship with 12Bet
GB Taekwondo has strengthened its relationship with sports betting operator, 12Bet, confirming the brand as a sponsor for the sport’s flagship World Championships in...