NFL Christmas games draw 65 million viewers on Netflix

The NFL has revealed that its Christmas Day games set a new record, attracting an audience of nearly 65 million viewers in the US,...

Brewers pivot from MLB to Diamond Sports for 2025 Telecasts

The Milwaukee Brewers have revealed that Diamond Sports Group will handle the production and distribution of its telecasts in 2025.This one-year agreement replaces a...

World Rugby Chair shares challenges and opportunities in 2025

Brett Robinson, Chair of World Rugby, has outlined the organisation’s vision for 2025 in an open letter, calling it "a landmark year”.In his letter,...

FIFA finds hospitality partner for expanded 2025 Club World Cup

FIFA is continuing to make commercial preparations for this year’s edition of the Club World Cup, the first to take place under a new,...

iGaming Daily: Insider Sport’s highlights and predictions

As 2024 draws to a close, the Insider Sport team gathered for a special end-of-year episode of the iGaming Daily podcast. Ted Orme-Claye, Editor of...

Steven Salz, Rivlary: esports has been rightsizing not downsizing

Esports experienced a monumental boom in 2020 as, with the pandemic restrictions limiting people’s options, sporting viewership and engagement went through the roof.The industry...

EFL to trial referee VAR announcements in Carabao Cup semi-finals

English football referees will announce video assistant referee (VAR) decisions over stadium public tannoy systems during this season’s EFL Cup seni-finals.This falls within the...

Sport business on the airwaves: sponsorship controversies and Netflix’s boxing breakthrough

Though our written content is front-and-centre, the Insider Sport team like to keep things varied and are regular guests on SBC’s podcast, iGaming Daily,...

Kansas City Royals: searching for sponsorship dollars

Legal sports betting may have created a sponsorship bonanza in the US but, as David Adams, Senior Director of Digital Partnerships at the Kansas...

From women’s football to darts’ rising star – Insider Sport’s 2024...

Over the past year, Insider Sport has had the opportunity to speak with some of the most influential figures in the sports industry, delivering...