South American football banks on Mastercard sponsorship

South American Football Confederation (CONMEBOL) has announced a deal with global payment provider Mastercard for the renewal of its sponsorship with the Copa América,...

PUMA elevates global footprint with City Football Group partnership

PUMA has announced a new agreement with the City Football Group, which will see the brand partner with the group’s full network of clubs,...

Wolves enters Chinese esports market with Weibo collaboration

UK Premier League team Wolverhampton Wanderers F.C., alongside its esports division, have teamed up with Shanghai-based Weibo esports Club to form a new collaborative...

Sportradar strikes exclusive MLB data partnership

Major League Baseball (MLB) has united with Sportradar to announce a wide-ranging, multi-year partnership to enhance and expand distribution of MLB’s real time game...

FA kick-off partnership with PayPal to improve grassroots payments

The Football Association (FA) has announced an official payments partnership with PayPal alongside the launch of a new smartphone app that aims to transform...

European football responsible for most suspicious betting alerts according to GLMS

Issuing its annual report, the GLMS has revealed that the most prominent sport to appear in the list of suspicious betting alerts was football. Football alerts...

ITTF extends partnership with 12Bet

The ITTF (International Table Tennis Federation) has strengthened its partnership with 12BET, with the brand becoming its official international betting partner for the biggest...

MGM Resorts named as title sponsor of 2019 MGM MLB Opening...

MGM Resorts has been named by Major League Baseball (MLB), Major League Baseball Players Association (MLBPA) and MGM Resorts International as the title sponsor...

Netball NI significantly grows its partnership network ahead of Netball World...

In the run up to this year’s Netball World Cup, which is set to take place from the 12 - 21 July in Liverpool,...

MLS unites with Twitch for broadcasting expansion

Major League Soccer (MLS) has unveiled a one-year broadcasting partnership with Twitch. The partnership, which commences next month, will see the MLS start streaming the second season of...