Bennetts ‘most dedicated title sponsor’ of British Superbike Championship
The British Superbike Championship has extended its title partnership with BikeSocial’s parent company, Bennetts, by a further three years.Heading into its 12th year in...
FIFA secures Betano as the first World Cup betting partner
FIFA has formed a deal with Betano, the sportsbook brand of multinational operator Kaizen Gaming, which becomes the first official betting partner of the...
Flutter says World Cup betting levels may surpass 2018 with £300m...
As the 2022 FIFA World Cup gets underway, Flutter Entertainment has confirmed that the Qatar-based competition is set to be its most popular betting...
Bojoko’s Jussi Viljanen: Key ingredients for affiliate success during the World...
Every time a major sporting event comes around, the world of betting advertising heats up. The FIFA World Cup. The Super Bowl. The Champions...
F1 adds ‘an extra route’ for next generation of female drivers
Formula One has announced that it is launching an all-female driver category - the F1 Academy - which will make its debut in 2023.In...
South-east schools benefit from Chelsea FC Foundation and EPIC wellbeing workshops
Chelsea FC Foundation and EPIC Risk Management are delivering gambling harm awareness education to five schools across the south-east.Chelsea FC Academy players and Chelsea...
PointsBet debuts ‘Stoppage Time with Ian Joy’ for the World Cup
A new show for the FIFA World Cup is being debuted by PointsBet, offering insights and previews of every game at the Qatar-based tournament.‘Stoppage...
Henry McLeish boosts Scotland’s fightback against alcohol advertising in sport
Henry McLeish, the Former First Minister of Scotland and ex-professional footballer, is urging the country’s Government to end alcohol advertising in sports.The BBC has...
Sportradar connects more deeply to World Cup bettors via virtual stadium
Sportradar has announced the launch of Sportradar Virtual Stadium ahead of the World Cup - an artificial intelligence and machine learning-driven social engagement solution.The...
EHF to deploy first virtual advertisements in handball
The European Handball Federation (EHF), with its partners Infront, DAZN, and Supponor, will be delivering virtual advertising at the Women’s EHF EURO 2022.The tournament,...