Fonbet secures regional partnership with AC Milan
Russian sports betting operator Fonbet has become the official partner of Serie A club AC Milan in the CIS and Russia region.The company will...
FanDuel Sportsbook to provide real time PGA Coverage
US sports betting operator FanDuel will provide its Sportsbook customers with real time highlights footage of the PGA Tour.Under the terms of the agreement,...
UEFA stands by multi-city Euro 2020 format
UEFA has opted to stick with the original multi-city format for the delayed 2020 European Championships after meeting yesterday with host associations.The tournament will...
OGC Nice agrees nine-year Allianz naming rights extension
Ligue 1 club OGC Nice has agreed a nine-year extension to its naming rights deal with global insurance firm Allianz.The French side’s 36,000-seater home...
McLaren Racing and CNBC extend sponsorship deal
McLaren Racing, renowned as ‘one of the most recognisable teams’ in Formula One, has extended its multi-year sponsorship deal with business news network CNBC.The...
PM likely to pledge support to gambling shirt sponsorship ban
Prime Minister Boris Johnson will likely support a ban on gambling industry shirt sponsorships across football, according to a report by The Daily Telegraph.Citing...
Matchroom brand launches new media arm venture
Matchroom has launched its own independent media production arm called Matchroom Media, which will become the home to production of live events, original documentaries...
TV4 nets WTA media rights agreement for Nordic region
Telia-owned TV4 Media has acquired the media rights for Women’s Tennis Association (WTA) matches in Finland, Norway and Sweden.The rights were previously held by...
Olympic skater joins Dutch National Lottery ambassador pool
Olympic speed skating champion Sven Kramer has been named as the Dutch National Lottery’s newest brand ambassador.Kramer, who is currently gearing up for the...
The Premier League’s most obscure partnerships of 2020/21
From mattress manufacturers to pillow partners, the Premier League has it all this season. The 20 clubs across the top tier have certainly thought...