OKTAGON MMA ‘exemplifies’ UK growth via deal with SkyBet
OKTAGON MMA has announced that fans in the UK now have the opportunity to place bets on Europe’s top MMA promotion through SkyBet.While UK...
Aston Villa selects Adidas ahead of Champions League debut
Aston Villa has named Adidas as the club’s official kit partner in a multi-year deal from the 2025/26 Premier League season onwards.For the first...
bet365 suffers ‘biggest payout’ of the season on the final day
Following a sport heavy weekend, bet365 has stated that its customers “had the last laugh” after Manchester City were crowned champions of the Premier...
DAZN adds 10 freemium channels including Matchroom Boxing and Boxing TV
DAZN is making a splash in the free sports broadcasting space via the launch of 10 new freemium channels covering a range of sports.The...
Turkey ‘trusted to deliver wonderful European Games’ in 2027
The European Olympic Committees (EOC) has signed a Memorandum of Understanding (MoU) with the Istanbul Metropolitan Municipality and the Turkish Olympic Committee (TOC).The signing...
West Ham United ‘protects’ fans with skin cancer campaign
West Ham United women’s team has launched ‘In Plain Sight' campaign to raise awareness of skin cancer, in partnership with ZO Skin Health, its...
Fury v Usyk undisputed clash gave William Hill a UK branding...
William Hill scored a significant sponsorship boost over the weekend by picking up a UK-facing partnership, the ‘Ring of Fire’ boxing match between Oleksandr...
Giving fans a voice: Checkd Dev breaks down the Boxing News...
The world of sports media and betting is constantly evolving and Checkd Dev is positioning at the forefront of this transformation with its ‘Boxing...
Better Collective makes UK sports media move with AceOdds acquisition
Better Collective has taken another major step forward in its international expansion plans in a lucrative and well-established betting market - the UK.The Danish...
Women’s Premiership League Cup included in VBet’s NIFL deal
VBet’s sports sponsorship portfolio was further expanded this week with the addition of the Northern Irish Women’s Premiership League Cup. The Malta-based bookmaker has partnered...