Raheem Sterling lands New Balance endorsement deal
England international Raheem Sterling has inked a collaboration with American sports and footwear apparel brand New Balance.The Manchester City star’s agreement came to an...
Atlético Mineiro taps StatsBomb for analytics offering
Clube Atlético Mineiro has struck a deal with UK-based football analytics specialists StatsBomb, to enhance the Brazilian team’s analytics department, led by Pedro Picchioni...
Wrexham secures FX docu-series on football ‘crash course’
Wrexham AFC owners Rob McElhenney and Ryan Reynolds have negotiated a deal with Disney-owned FX Entertainment for a two-season documentary series centred around the...
Eric Cantona becomes latest inductee into Premier League Hall of Fame
Former Manchester United forward Eric Cantona has been inducted into the official Premier League Hall of Fame, following in the footsteps of inaugural members...
Wilder ruling puts Fury v Joshua clash in jeopardy
An American legal ruling in favour of Deontay Wilder has cast doubt on the highly anticipated heavyweight clash between Tyson Fury and Anthony Joshua...
Preston North End concludes 32Red sponsorship agreement
Preston North End has ended its sponsorship agreement with Kindred Group betting brand 32Red, which will be replaced by ‘a local non-betting partner’ to...
Arsenal holds talks with sponsor over Mohamed Elneny social media post
Arsenal is holding ‘urgent talks’ with one of the Premier League club’s sponsors following Mohamed Elneny’s recent pro-Palestinian social media protest, which sparked concern...
Matchroom enlists Dafabet as World Pool Masters sponsor
Matchroom Sports has recruited online sports betting operator Dafabet as the title sponsor of the World Pool Masters, one of its flagship cue games...
EFL hits out at ‘unfair financial distribution’ amid Premier League rights...
The English Football League (EFL) has hit out at the Premier League over the £4.5 billion renewal of its existing media rights contracts, suggesting...
OneFootball: English supporters confident ahead of return as German fans reluctant...
Approximately 91% of UK football fans feel ‘confident and safe’ to return to stadiums as the Premier League prepares to welcome spectators back through...