Therabody adds Mo Farah to athlete ambassador roster
Wellness technology firm Therabody has recruited British Olympian Sir Mo Farah to its team of athlete ambassadors.As a Therabody ambassador, Farah joins a suite of...
British and Irish Lions make terrestrial return on Channel 4
Coverage of The British and Irish Lions will return to UK terrestrial television for the first time since 1993 after commercial broadcaster Channel 4...
RLWC2021 inks ‘historic’ National Lottery collaboration
The organisers of the Rugby League World Cup 2021 (RLWC2021) have announced a ‘historic partnership’ with the National Lottery, as part of an initiative...
Government to review Premier League’s £4.5bn media rights extension
The Premier League has ‘agreed a deal in principle’ with Sky Sports, BT Sport, Amazon Prime Video and BBC Sport for the £4.5 billion...
Horizm: 2021 presents ‘biggest revenue opportunity’ for sports clubs
The top sports leagues stand to accumulate $1.3 billion in revenue from online inventory across Facebook, Instagram and Twitter in 2021, with the Premier League...
British horse racing makes diversity and inclusion vow
Top British horse racing organisations have formed a unified ‘Industry Commitment’ as part of a vow to improve diversity and inclusion within the sport,...
Broadcasters face calls for ban on Euro 2020 betting adverts
Broadcasters and media outlets screening this year’s rescheduled 2020 UEFA European Championships have received calls for the suspension of gambling advertisements during this summer’s...
ECB losses plummet to £16.1 million amid pandemic
The England and Wales Cricket Board (ECB) was hit by a loss of £16.1 million for the financial year ending 31 January 2021 as...
Surrey CCC links with Betway for sporting sponsorship
Surrey County Cricket Club has named online gaming and sports betting operator Betway as its newest partner.The collaboration will include Kia Oval venue branding...
Joshua-Fury set for Saudi Arabia, according to Eddie Hearn
The highly anticipated British boxing bout between Anthony Joshua and Tyson Fury, dubbed the ‘fight of the century’, will be staged in Saudi Arabia,...