BHA appoints Charlie Parker to its board of directors
The British Horseracing Authority (BHA) has confirmed that Charlie Parker will join the company’s Board of Directors, following his appointment as the new President...
Aston Villa and W88 deal ends as Cazoo becomes new partner
Aston Villa has announced that its agreement with online betting site W88 will officially conclude at the end of the campaign with Cazoo becoming...
Three confirms Chelsea partnership to kick-off in July
Three has confirmed that its official partnership with English Premier League side, Chelsea FC will commence from the start of July.It comes after the...
Intel Sports commits to multi-year Man City extension
A multi-year partnership extension has been agreed between reigning Premier League champions Manchester City and Intel Sports which will see the media technology company...
Liverpool teams up with Quorn for greater food sustainability
Liverpool FC has announced a new multi-year global partnership with meat substitute brand Quorn in order to create greater food sustainability within the club...
Everton vs Liverpool breaks viewership records with 5.5m audience
Following on from BBC’s impressive viewership during its Premier League debut, Sky Sports has revealed that Sunday’s Merseyside Derby is the most watched match...
Rangers strikes shirt partnership with The Energy Check
Rangers Football Club has signed a three year partnership with The Energy Check to become the club’s new back of shirt partner from the...
The EFL delivers Just Eat partnership to iFollow service
The English Football League (EFL) has added to its sponsorship portfolio by agreeing a deal with Just Eat to become the official food delivery...
Super League agrees new Sky Sports deal for 2020 TV rights
The Betfred Super League has reached an agreement with Sky Sports over 2020 rights fees following its suspension due to the global health pandemic.The...
BBC Premier League debut records 3.9m viewers
The BBC’s first ever live Premier League match garnered a peak viewership of 3.9m, narrowly missing out as the most viewed match in the...