West Ham signs with eToro to grow women’s football in the...

West Ham United has signed a new partnership with online trading platform eToro that will boost the club’s both men’s and women’s teams. The deal...

FA decision not to pay bonuses to Lionesses ‘a clear step...

England’s heroic Lionesses side have vented their frustrations over the FA’s decision not to pay performance-related bonuses ahead of the World Cup.Having captured the...

Leeds United confirms new training kit and front-of-shirt sponsors for new...

Leeds United has announced a pair of new deals with Boxt becoming the club’s front-of-shirt sponsor and UNIBET being named as training kit partner...

Manchester City propels OKX partnership with first team sleeve deal

Manchester City has deepened its partnership with crypto exchange platform OKX by placing the crypto firm’s logo on its first teams’ sleeves.The OKX logo...

Fulham nets SBOTOP deal ahead of 23/24 PL season

Fulham Football Club has announced its new principal partner for the 2023/24 season as betting brand SBOTOP.The SBOTOP logo will be featured on the...

Burnley signs W88 as kit sponsor for Premier League return

Burnley Football Club has revealed betting and online casino operator W88 as its latest official shirt sponsor for the 2023-24 campaign. The betting brand’s logo...

ICEC reveals “seminal” new report on racism and misogyny in English...

The Independent Commission for Equity in Cricket (ICEC) has called for immediate action to address what it has called a ‘deep-rooted sexist, racist, and...

Southampton FC returns to ‘historic’ roots with Draper Tools sponsorship deal

Southampton FC has signed a new sponsorship deal with Draper Tools to continue what has been 40 years of collaboration between the two. As part...

Barclays unveils plans for debut year as an official Wimbledon partner  

Barclays has provided some insights on the way it will support fans and the local community in its first year as an Official Banking...

Premier League urged to investigate influx of Saudi spending 

The Premier League has been urged to investigate the impact of Saudi Arabia transfers on Financial Fair Play, following deals from Wolves and Chelsea...