Sheffield Wednesday FC ‘pioneers’ vital own the pitch initiative
Sheffield Wednesday FC has stepped up with a vital new initiative aimed at installing up to 200 defibrillators across Yorkshire with new community-focused partners,...
BetMGM confirms UK expansion
One of the key players in the US market, MGM Resorts International, has launched its BetMGM igaming and online sports betting brand in the...
Wolves reveal 6686 sport as new sleeve sponsor during Man United...
As Manchester United welcomed the first game of the new Premier League season at Old Trafford, their opponents Wolves revealed its new sleeve partner...
West Ham United continues long term Lyca Mobile extension
West Ham United has announced a multi-year extension of its partnership with Lyca Mobile.As a result of the extension, the longstanding deal will now...
DAZN makes football broadcasting play with Saudi Arabia
DAZN has reportedly acquired the rights to the Saudi Pro League, making its anticipated splash in the UK football broadcasting market.Consequently, every game from...
SBC to Support Game4Ukraine Charity Football Match
SBC, in partnership with SMH and the Arveladze Foundation, is proud to announce its backing for the charity football match, Game4Ukraine 2023. This momentous event...
Arsenal and Emirates strike long term partnership extension
Ahead of the new season and the upcoming Emirates Cup final, Arsenal has announced an extension of its long term partnership with Emirates.The collaboration...
Toffees net new sleeve sponsorship
Everton Football Club has signed a shirt sleeve partnership agreement with community-driven online streaming platform, KICK.Founded in October 2022, KICK is aiming to evolve...
Manchester United deepens partnership with adidas
As the Premier League season edges closer, adidas and Manchester United have announced the extension of their collaboration.It continues a deal that commenced at...
Jonas Linné: FA has missed key chance to close the gap...
Improved data and coverage could be crucial in fostering equality and the growth of women's football, according to Jonas Linné, CEO of Forza Football. Speaking...