Chicago Fire strikes responsible betting alliance with Entain and Epic
Major League Soccer (MLS) franchise Chicago Fire FC has become the first team from the league to launch a problem gambling and sports betting...
UFC incorporates TikTok videos into live broadcasting
The Ultimate Fighting Championship (UFC) has extended its ongoing partnership with TikTok, integrating the social media video platform into its live broadcasting.Utilising cloud software provided...
NFL secures $450 million in Genius Sports shares
The NFL has gained a stake of nearly $450 million in Genius Sports Group, amounting to around 22.5 million shares.Under the terms of the...
MansionBet passes the hurdle with Sky Sports Racing deal
Sports betting website MansionBet has enhanced its partnership with Sky Sports Racing to include sponsorship of all stateside racing broadcast by the media network.The...
BETFEST set to connect sports fans and betting brands
The first edition of BETFEST is set to offer brands in the U.S. sports betting sector a valuable new way to reach and engage...
Hyperice secures multi-team deal with US Soccer
Recovery and performance technology developer Hyperice has further enhanced its status in the field of professional sports via an agreement with the United States...
Genius Sports brings together portfolio with new brand identity
Genius Sports Group has presented its new corporate brand and identity, which will consolidate the firm’s entire sports tech portfolio and data assets under...
Upcoming Women’s Six Nations finds new home on Fox
The 2021 Women’s Six Nations will be screened on terrestrial television network Fox after the US broadcaster penned a one-year agreement with the tournament.Expanding...
Top Rank appoints Kelly to oversee corporate partnerships
US-based boxing promotion Top Rank has filled its newly created vacancy of Chief Revenue Officer, appointing industry veteran Brian Kelly.In his new role at...
North Korea to skip Tokyo 2020 as US considers 2022 Beijing...
North Korea has confirmed that its athletes will not be taking part in the rescheduled 2020 Tokyo Summer Olympics later this year.In its statement, the...