MLB adds INTRALOT to its operator portfolio
Major League Baseball (MLB) has signed a multi-year agreement with lottery operator INTRALOT which will see the firm become an Authorised Gaming Operator of...
NHL delivers multi-year Little Caesars partnership
The NHL has strengthened its partner portfolio ahead of its season conclusion by naming Little Caesars as the official pizza delivery of the league....
PGA Tour announces DraftKings as official betting partner
The PGA Tour has expanded its partnership with DraftKings making the sportsbook operator the event's first official betting partner.As part of the new multi-year...
MKF secures Miami Dolphins strategic partnership
The Miami Dolphins have secured a new strategic partnership with fantasy sports gaming platform Monkey Knife Fight (MKF), with the US firm looking to...
Pepsi replaces Coca-Cola as Philadelphia Eagles partner
The Philadelphia Eagles have signed a seven-year partnership with PepsiCo which will see the food, snack and beverage corporation become prevalent at Lincoln Financial...
NBA nets new beer partner in Michelob Ultra
Ahead of the NBA's return to play on July 30, Michelob Ultra has announced a multi-year partnership with the competition to become its official...
Report: F1 abandons US, Mexican and Brazilian Grand Prix
Formula 1 has canceled any plans of staging races in the US, Mexico and Brazil due to the growing coronavirus pandemic in the Americas,...
Misfits Gaming strengthens Miami Heat and Orlando Magic partnership
Esports organisation Misfits Gaming Group has expanded its partnership with Florida-based NBA sides Miami Heat and Orlando Magic, enabling both teams to include all...
UBS strikes 20-year arena naming rights deal with NHL’s Islanders
Swiss investment bank UBS has signed a 20-year arena naming rights agreement, reportedly worth $275m, for New York Islanders’ new sports venue at Belmont...
NFLPA launches problem gambling initiative with EPIC Risk Management...
EPIC Risk Management and GVC Foundation US have signed a two-year agreement with the NFLPA Professional Athletes Foundation, a provider of financial assistance and...