New Zealand Cricket expands Dream11 title sponsorship

New Zealand Cricket (NZC) has signed an extension agreement with title sponsor and fantasy gaming platform Dream11.Under the terms of the agreement, the domestic...

Australian Open to accommodate biggest sporting crowds since COVID-19 outbreak

Up to 30,000 spectators per day will be allowed to attend the Australian Open tennis grand slam, it has been confirmed.Victoria state’s Sports Minister,...

Sky NZ pens ARG and SMAC broadcasting rights deals

Sky NZ will bring Australian motorsports to the television screens of New Zealand motor racing fans as part of a new agreement.The deal with...

Workday makes tennis sponsorship debut with Naomi Osaka deal

Japanese tennis star Naomi Osaka has expanded her already extensive sponsorship portfolio via an agreement with human resources firm Workday.The recent deal follows her...

ESIC issues bans to 35 more individuals amid esports investigation

The Esports Integrity Commission (ESIC) has issued bans to 35 Australian CS:GO players following an ongoing investigation which has found the individuals guilty of...

The UFC’s middleweight king combines with Stake.com

UFC middleweight champion Israel Adesanya is set to become the new Brand Ambassador of crypto-betting site Stake.com.Following the multi-year deal, Adesanya will become the...

AFL extends Foxtel and Telstra broadcast deal to 2024

The Australian Football League (AFL), the national competition for Australian football, has extended its broadcasting deal with partners Foxtel and Telstra.As part of the...

Australian NBL selects Sportradar for broadcast rights and integrity deal

Sportradar has netted a lucrative deal to operate as the international media distributor, official integrity partner and OTT partner of Australia’s Hungry Jack’s National...

Plus500 extends naming rights deal with Brumbies until 2021

Online CFD trading platform Plus500 has extended its naming rights partnership with Australian Super Rugby club Brumbies until the end of 2021.As a result...

Cricket Australia expands KFC partnership to involve Women’s Big Bash League

Cricket Australia has expanded its partnership with KFC to increase its involvement in the Women’s Big Bash League and the Australian Women’s National Team.Moreover,...