Brazil sports stakeholders await executive signature of Betting Bill

A nationwide Brazilian sports betting market is closer than ever before, with the final legislation approved by the Chamber of Deputies yesterday and now...

DAZN gets UK&I boost by launching app on Sky platform

DAZN has secured a major extension of its reach in the UK and Ireland via a partnership with Sky which will incorporate its app...

Argentine football betting engagement continues with VBET deal

The Argentine Football Association (AFA) has signed a regional partnership with betting operator VBET, focusing on Europe.A three-year arrangement, the partnership will encompass marketing...

Svenska Spel renews Swedish women’s football partnership

The partnership between the Association of Women’s Elite Football in Sweden (EFD) and Svenska Spel has been extended.Svenska Spel, a state-owned betting and gaming...

UEFA confident in Super League case despite ECJ ruling

The ill-fated European Super League (ESL) is back in the headlines following a ruling against UEFA and FIFA by the European Court of Justice...

MPs: Premier League plans ‘will not significantly reduce’ betting ad volume

MPs have been critical of the UK government’s approach to betting advertising in sports as laid out in the Gambling Act review White Paper...

Reports: Amazon and Diamond Sports discuss investment option  

Media reports suggest that Amazon has entered discussions to invest in regional sports programmer and Bally Sports operator, Diamond Sports. The Wall Street Journal quoted...

NHL extends BetMGM deal for ‘unforgettable’ fan-focused activations

The National Hockey League (NHL) has agreed to an extension of its North American sponsorship agreement with igaming provider BetMGM.As a result, BetMGM will...

Betsson named Greek Cup sponsor in latest local marketing push

Sports betting brand Betsson has extended its already highly-visible presence in the Greek football space, securing title sponsorship rights to the Greek Cup.The flagship...

The Unit keeps up US expansion plans with Ohio Valley Wrestling...

Sports betting and gaming product development group The Unit has partnered with Ohio Valley Wrestling (OVW) in a social media sponsorship arrangement.The duo hope...