The UFC’s middleweight king combines with Stake.com
UFC middleweight champion Israel Adesanya is set to become the new Brand Ambassador of crypto-betting site Stake.com.Following the multi-year deal, Adesanya will become the...
Jockey Club names former ESPN boss as new Commercial Officer
The Jockey Club has moved to sign Charlie Boss as its new Chief Commercial Officer, as one of three new senior appointments.The former Disney...
Asante Kotoko SC joins Southampton international partners programme
Southampton FC has added Ghanaian Premier League side Asante Kotoko SC to its portfolio of International Club Partners.The two-time CAF Champions League winners will...
PP Sports and Premier League legal battle rumbles on
PP Sports is preparing to take legal action against the Premier League, the Financial Times has reported.The Chinese streaming service, which is owned by...
Monkey Knife Fight makes sizeable contribution to LA Kings Foundation
Fantasy sports platform Monkey Knife Fight (MKF) has strengthened its partnership with the LA Kings, pledging to donate $1,000 to the Kings Care Foundation...
BBL and TikTok launch first ever British basketball campaign
The British Basketball League and Basketball England have formed a partnership with TikTok to launch the #BritishBasketball hashtag challenge.The popular social media platform will...
Rugby league icon Jamie Peacock unveils mental wellbeing programme
Rugby league icon Jamie Peacock spoke to Insider Sport about the launch of his latest venture - ‘Be A Champion’ - amid a third...
Belarus frozen out of 2021 Ice Hockey World Championship
The International Ice Hockey Federation (IIHF) has stripped Belarus of its co-hosting rights to the 2021 Ice Hockey World Championship ‘in the face of...
NBC boosts brand exposure with Olympic advertising platform
US network NBC has created a new sales platform, the Olympic Ad Engine, which will help brands get the best results during the delayed...
Portuguese government readies legislation to centralise media rights model
The Portuguese government is preparing legislation to centralise media rights for the country’s football leagues, it has been announced.At present, all Primeira Liga clubs distribute their...