NBL agrees ESPN, Foxtel and News Corp deals in ‘watershed moment’
The Australian National Basketball League (NBL) has sealed a new ‘ground-breaking’ three-year media rights arrangement with Foxtel, ESPN and News Corporation Australia, in what...
Cleveland Cavaliers become third NBA recruit to Socios.com platform
The Cleveland Cavaliers of the National Basketball Association (NBA) and Socios.com have announced an official team partnership to create brand awareness through the Cavaliers'...
Stats Perform brings ‘new depth’ of insight in Orlando Magic extension
Stats Perform has extended its agreement with National Basketball Association (NBA) franchise the Orlando Magic.
As part of the collaboration, the Magic will continue to...
‘Never say never’ on purchasing live sports rights, says Netflix Chief
Netflix could branch out into live sports programming in the future, with the company ‘open to’ the possibility of exploring the benefits of the...
BIG3 enlists US Integrity to safeguard competition from corruption
The BIG3 basketball league has aligned with technology-driven sports wagering monitoring company US Integrity (USI) to protect the three-on-three competition against betting-related fraud and...
NCAA implements ‘revolutionary’ IMPACT platform into basketball broadcasts
Betegy-owned global content and data generation system, IMPACT, has announced its latest partnership has expanded its proprietary content platform with DDSports Inc for NCAA...
LNB aligns with Sportradar for data and distribution rights deal
Sportradar has extended its agreement with the French top-tier Ligue Nationale de Basket (LNB), which will see the global provider of sports data intelligence...
NBA’s Boston Celtics form Socios.com partnership
National Basketball Association (NBA) team the Boston Celtics have partnered with blockchain provider Socios.com.
As part of the collaboration, Socios.com will have a digital presence...
NBA turns up Tencent Music Entertainment collaboration
The National Basketball Association (NBA) has teamed with Chinese music streaming service Tencent Music Entertainment (TME).
As part of the partnership, TME’s QQ Music platform,...
Portland Trail Blazers ink first NBA crypto jersey patch sponsorship
The Portland Trail Blazers have linked with StormX in a tie-up which will see the cryptocurrency cashback provider designated as the exclusive blockchain partner...