BBL and WSC Sports provide an ‘unprecedented’ amount of content
The British Basketball League (BBL) has partnered with WSC Sports as the latter looks to provide fans of the sport with content from the...
BBL joins IMG Arena’s portfolio of basketball data deals
The British Basketball League (BBL) has secured a partnership with IMG Arena, which gains exclusive worldwide betting data and streaming rights to the competition.The...
FIBA EuroBasket 2022 confirms Poland as fourth host
The co-hosts of the FIBA EuroBasket 2022 passed the torch to the organisers of the 2025 edition of the competition.It has been revealed that...
Suns and PayPal sponsorship ends following Robert Sarver suspension
PayPal has stated that it will not renew its jersey patch partnership of the Phoenix Suns should majority owner Robert Sarver continue in his...
Ibotta to continue prominent presence on Pelicans kit
The New Orleans Pelicans and Ibotta have renewed their agreement, which made the mobile rewards platform the team’s official jersey patch partner. The firm’s brand...
NBA pursues enhanced fan interactions via Sorare deal
Sorare has added another major sports tournament to its expanding partner portfolio, signing an agreement with the NBA, as well as with the National...
Edwards leads BBL’s marketing and communication at ‘amazing time for the...
The British Basketball League (BBL) has named Joe Edwards as the league’s new Head of Marketing and Communications. Having previously held similar roles at Reading...
EngageRM: Learning from new markets to break down US sports barriers
Targeting expansion in the US, and in particular in the NBA, Australia-based sports technology provider EngageRM recently signed a partnership with the Milwaukee Bucks.To...
Memphis Grizzlies to leverage digital footprint with Caesars Sportsbook
The Memphis Grizzlies and Caesars Sportsbook have announced a multi-year marketing partnership that names the casino company an official sports betting partner of the...
NBA and Sportradar elevate partnership with new virtual offering
Sportradar has officially launched its basketball betting product, Virtual NBA, backed by its ‘historic database’ and multi-year partnership with the NBA.The computer-generated betting solution...