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Football
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BREAKING
Football
Time to read: 2 min
AFC Bournemouth renews Uber Eats partnership to provide fans with more deals
September 9, 2024
Old Trafford
BREAKING
Football
Time to read: 4 min
Manchester United’s stadium plans progress with new partners
September 9, 2024
Saudi-branded football placed for a corner.
BREAKING
Football
Time to read: 3 min
TikTok to amplify SPL’s global presence with exclusive hub
September 6, 2024
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BREAKING
Features & Analysis
Time to read: 2 min
Disney CEO Bob Iger becomes majority owner of Angel City FC 
September 6, 2024
X Twitter
BREAKING
Football
Time to read: 2 min
The sports marketing implications of Brazil’s X ban
September 6, 2024
FIFA Club World Cup
BREAKING
Football
Time to read: 3 min
FIFA unveils branding for controversial Club World Cup
September 5, 2024
Chelsea flag at Stamford Bridge.
BREAKING
Europe
Time to read: 3 min
Chelsea joins list of Betway’s Premier League partners
September 5, 2024
Brazil sports stakeholders await executive signature of Betting Bill
BREAKING
Football
Time to read: 2 min
Brazil Appoints Giovanni Neto as Integrity Secretary for Sports and Bets
September 5, 2024
FairPlay conducts first M&A under new identity just one week after rebrand
BREAKING
Data
Time to read: 2 min
Genius and Kambi dismiss ‘ill-informed’ M&A rumours
September 5, 2024
Newcastle United players celebrate after scoring a goal during the Exhibition match between Tottenham and Newcastle United at the MCG on May 22, 2024 in Melbourne, Australia.
BREAKING
Football
Time to read: 2 min
Newcastle United embraces Red Bull deal amid rising revenues
September 4, 2024
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BREAKING
Football
Time to read: 3 min
Leicester City win PSR appeal as Premier League left ‘disappointed’ 
September 4, 2024
Sports streaming: How sporting bodies are turning to streaming platforms.
BREAKING
Data
Time to read: 3 min
High prices push French fans to illegal streaming
September 4, 2024
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BREAKING
Football
Time to read: 2 min
BBC working with Premier Sports to broadcast UK international football fixtures
September 4, 2024
Nottingham Forest's City Ground
BREAKING
Europe
Time to read: 2 min
Nottingham Forest becomes Parimatch’s second 2024/25 Premier League partner
September 3, 2024
Logo of London club, Chelsea FC on Chelsea shirt.
BREAKING
Fan Engagement
Time to read: 2 min
Chelsea offers fans signed shirts through MatchWornShirt
September 3, 2024
Official logo of UEFA.
BREAKING
Europe
Time to read: 3 min
UEFA extends Lidl deal to cover Europa and Conference Leagues
September 3, 2024
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BREAKING
Football
Time to read: 2 min
Fulham FC parters with IUX as new trading partner
September 3, 2024
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BREAKING
Football
Time to read: 2 min
Brentford FC links with payment app Zing for multicurrency pay
September 3, 2024
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BREAKING
Football
Time to read: 2 min
PSG and Pernod Ricard forge partnership over shared French excellence
September 2, 2024
Tomasz Majewski, Kaizen Gaming Head of Sponsorships
BREAKING
Features
Time to read: 7 min
Betano’s Tomasz Majewski on the power of the Orange Summer and global strategy
September 2, 2024
laLiga
BREAKING
Europe
Time to read: 3 min
LaLiga deal further extends SportyBet’s Spanish football focus
September 2, 2024
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BREAKING
Football
Time to read: 2 min
Inter Milan latest sports team to strike blockchain sponsorship deal with BlockDAG
August 30, 2024
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BREAKING
Football
Time to read: 2 min
Chelsea and MSC Cruises set sail on partnership extension 
August 30, 2024
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Featured Articles
LIV Golf player Jon Rahm
BREAKING
Commercial
Time to read: min
LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
BREAKING
Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
BREAKING
Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
BREAKING
Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026