Real Madrid first sports team to post €1bn in revenue
Real Madrid have posted a revenue exceeding €1bn for its last financial year, marking the first time a sports team has ever reached this...
PSL renamed Betway Premiership in record sponsorship deal
The Premier Soccer League (PSL) has announced Betway, South Africa’s leading online gambling brand, as the premier division’s title sponsor.Following the agreement, Africa’s top-flight...
McLaren and Mastercard join forces in major sponsorship deal
Mastercard and the McLaren F1 Racing Team are looking to deliver ‘priceless’ experiences in a new multi-year sponsorship agreement. The global payments company aims to...
Newcastle United to stream pre-season games on Endeavour Streaming
Newcastle United will host all of its pre-season games this summer on the direct-to-consumer streaming platform Endeavour Streaming. Fans of the Premier League club will...
The esports report – esports accounts for 50% of suspicious betting...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition highlights the latest developments...
IOC votes to hold 2030 Winter Games in French Alps ahead...
France will host even more Olympic action this decade with the country chosen to stage the 2030 Olympic and Paralympic Winter Games.Ahead of the...
NBA confirms $76bn broadcast deal as WBD considers suing
After several months, the NBA has finally confirmed an 11-year media rights deal with ESPN/ABC, NBC and Amazon, ending its long-term relationship with TNT...
Saudi football looks to enhance production with IMG deal
The Saudi Pro League (SPL) and Saudi Arabian Football Federation (SAFF) have named IMG a production partner for the country's domestic cups.Under the agreement,...
Football and horse racing unveil betting sponsorship codes
Coming hot off the heels of a series of betting deals, English football has agreed terms on a code of conduct governing such partnerships,...
Infront secures several key broadcast deals for Diamond League
Marketing service provider Infront has secured several major long-term broadcast agreements for the Wanda Diamond League, starting in 2025.The agreements contain free-to-air deals, which...