Betsson adds OFI Crete FC to extensive Greece sports sponsor roster
Swedish gaming company Betsson has partnered with OFI Crete FC, its latest in a long-running series of sponsorship deals in the Greek sports scene.In...
Stuart Broad strikes deal with ‘quirky, smart’ betting brand
Former professional cricketer Stuart Broad, notable for a long career with the England national team, has inked a partnership with Fitzdares.The luxury bookmaker, headquartered...
La Liga gains Luckia as new international gambling sponsor
La Liga has named Luckia as its gaming and entertainment sponsor in a three-year deal that will see the gambling firm promoted across the...
Aramark UK named latest partner for Everton’s new stadium plans
Everton FC has revealed that food service provider Aramark UK will be a founding partner for the club’s new stadium, set to open in...
Packed racing calendar and sponsor diversity drives Formula One Q2 revenue
Global media, audience and commercial interest in Formula One is driving the motorsports series to new financial heights.According to the latest financial results published...
IOC President Bach to step down after over 10 years in...
The curtain drawer for the 2024 Paris Olympic Games has also seen it draw a close on the tenureship of Thomas Bach as President...
Neil Hayward to step down as BHA workforce strategy lead
The Chair of the Horseracing Industry People Board (HIPB) has vacated his position after two years of steering the sport’s workforce and employment strategy.Neil...
Orlando eyes up Florida Olympics amid US sporting boom
Orlando, Florida is ramping up its efforts to attract more international sporting events to the area, with the ultimate goal of hosting the Florida...
UEFA to continue to innovate alongside long-standing partner Sony
UEFA has renewed its long-standing partnership with Sony Interactive Entertainment (SIE) for another three years. The technology company will continue to receive brand visibility across...
Man City Esports renews Gen.G alliance for fans
Manchester City’s esports division, Man City Esports, has revealed the extension of its partnership with esports organisation Gen.G.The renewed partnership will feature various co-branded...