SBC appoints Bob McFarland as SVP Sales & Commercial – Americas
SBC has made a major investment into both the North American and Latin American sports betting and gaming markets with the recruitment of Bob...
NFL puts pen to paper on landmark trio of sports betting...
The National Football League (NFL) has designated Caesars Entertainment, DraftKings and FanDuel as its first-ever US official sports betting partners.The trio of multi-year agreements...
Chicago Fire strikes responsible betting alliance with Entain and Epic
Major League Soccer (MLS) franchise Chicago Fire FC has become the first team from the league to launch a problem gambling and sports betting...
NFL secures $450 million in Genius Sports shares
The NFL has gained a stake of nearly $450 million in Genius Sports Group, amounting to around 22.5 million shares.Under the terms of the...
BETFEST set to connect sports fans and betting brands
The first edition of BETFEST is set to offer brands in the U.S. sports betting sector a valuable new way to reach and engage...
Hyperice secures multi-team deal with US Soccer
Recovery and performance technology developer Hyperice has further enhanced its status in the field of professional sports via an agreement with the United States...
Genius Sports brings together portfolio with new brand identity
Genius Sports Group has presented its new corporate brand and identity, which will consolidate the firm’s entire sports tech portfolio and data assets under...
San Jose Earthquakes form ‘game changing’ partnership with PayPal
The San Jose Earthquakes of Major League Soccer (MLS) has secured a partnership with PayPal, centred around naming rights and contactless payments methods.As a...
Genius Sports and NFL form fan-focused partnership
Genius Sports has been designated as the lead strategic data partner for the National Football League (NFL) in a tie-up which will see the...
NFL gives 17-game regular season revamp the green light
The National Football League (NFL) has formally ratified plans for the expansion of the regular season to 17 games from the 2021 campaign following...