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Premier League
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Asia
Time to read: 2 min
Spurs partners South Korean-based TUMI for pre-season tour
July 4, 2022
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Europe
Time to read: 3 min
Premier League reportedly to phase out front-of-shirt betting sponsors
July 4, 2022
credit: Shutterstock
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Football
Time to read: 2 min
Southampton FC marks ‘brave new direction’ in NFT kit collection
July 1, 2022
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Europe
Time to read: 2 min
DCMS backtracks on Premier League betting sponsorship ban
June 30, 2022
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Football
Time to read: 2 min
Crystal Palace signs technical kit partner Macron as Puma departs
June 22, 2022
BREAKING
Football
Time to read: 3 min
Qatar 2022: Marketing must ‘go from day one’ to address winter World Cup challenges
June 15, 2022
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Partners
Time to read: 2 min
Aston Villa extends Fanatics deal following ‘significant growth'
June 9, 2022
Everton Football Club has signed a main sponsorship agreement with crypto online casino and sports betting firm Stake.com in what has been earmarked as the most lucrative sponsorship deal in the club’s history
BREAKING
UK
Time to read: 3 min
Everton FC secures ‘club-record’ main partnership deal with Stake.com
June 9, 2022
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Partners
Time to read: 2 min
AstroPay signs third Premier League sponsorship deal
June 8, 2022
BREAKING
Legal
Time to read: 2 min
CMA investigates Warner Bros. Discovery and BT Group sports venture
June 6, 2022
BREAKING
Europe
Time to read: 2 min
Dundee United places QuinnCasino branding at ‘key touch points'
June 6, 2022
BREAKING
Time to read: 2 min
Castore continues venture into top-flight football with Aston Villa
May 31, 2022
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Fan Engagement
Time to read: 3 min
Man City and Xylem continue water-based initiatives for communities
May 31, 2022
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Football
Time to read: 2 min
Kevin De Bruyne begins ambassador role for crypto platform
May 27, 2022
BREAKING
UK
Time to read: 2 min
Premier League pushed for quicker removal of gambling sponsors
May 23, 2022
BREAKING
Media Rights
Time to read: 2 min
DAZN Canada to stream ‘premium’ UEFA competitions
May 17, 2022
BREAKING
Sponsorship
Time to read: 2 min
Chelsea FC secures WhaleFin as men and women’s sleeve sponsor
May 12, 2022
BREAKING
Partners
Time to read: 2 min
Liverpool expands in sport betting market with Interwetten partnership
May 9, 2022
BREAKING
UK
Time to read: 2 min
Terms for Todd Boehly’s £2.5bn Chelsea bid confirmed
May 9, 2022
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Sponsorship
Time to read: 2 min
Crystal Palace scores new sleeve sponsor in Mukuru
May 5, 2022
BREAKING
Integrity
Time to read: 3 min
UK Government shows support for new football independent regulator
April 25, 2022
BREAKING
Football
Time to read: 2 min
Ricketts detail diversity commitment in Chelsea bid following fan backlash
April 4, 2022
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Arsenal scrap Emirates Stadium expansion, opt for hospitality and retail upgrades
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
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Michael Jordan at SBC Summit 2026
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
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Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026
Football clubs in Brazil against betting ban
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Nine Brazilian clubs warn betting ban would push teams into insolvency
September 18, 2026