With the collaboration kicking off on Wednesday night (GMT-3), OneFootball promises to provide its users with free-to-air coverage of all remaining Copa Intelbras do Brasil matches of the current 2021 campaign as well as 38 top matches of the 2022 cup season.
Nikolaus von Doetinchem, VP OTT & Media Rights OneFootball, commented: “The Copa Intelbras do Brasil is an exciting competition which features all the top Brazilian clubs. We are thrilled to be able to bring fans across the world closer to the action through our flexible and convenient approach to live streaming.
The partnership will see the Copa Intelbras do Brasil broadcast via the OneFootball platform across the world, excluding Brazil, with Portuguese commentary.
“This partnership gives our young audience of football fans a new way to engage with Brazilian football and provides the Klefer with new avenues to increase Copa Intelbras do Brasil viewership and engagement,” von Doetinchem added.
Furthermore, the new agreement includes highlight clips of all games, and will extend the international broadcast reach of Copa Intelbras do Brasil.
The upcoming two semi-final fixtures of the 2021 cup season will feature some of Brazil’s ‘most prominent’ clubs, including Athletico-PR vs Flamengo-RJ and Atlético-MG vs Fortaleza-CE on the Klefer platform.
Eduardo Leite, CEO of Klefer, added: “As commercial rights owners, we are very happy to team up with Onefootball. Like Onefootball, the Copa Intelbras do Brasil is a reference in its market and the joining of forces only brings positive consequences for Brazilian football.
“It is another big step in our work to value the competition as a product and a great opportunity for the millions of passionate fans around the world to follow their favorite team, even living outside Brazil.”
In July this year, OneFootball expanded its football coverage in striking a deal with Liga MX to stream live games and highlights from the Mexican top-flight football tournament, after inking an agreement with the league’s international sales partner, Mediapro.