The PGA Tour eyes increased engagement with in-play betting
With a stated strategy of elevating engagement and expanding the sport’s audience, the US PGA Tour has revealed it could be on the cusp...
Arsenal FC launches new British Sign Language service
Arsenal FC has become first Premier League club to launch a new service for deaf or hard of hearing fans that use British Sign...
NHL expands engagement with Spanish-facing website
The NHL is aiming to elevate engagement amongst Spanish fans, with the launch of an official Spanish-facing website that will host original content.The site further elevates the...
Anfield to host first WSL game
A historic year for women's football will continue as Liverpool FC announced that next month's Merseyside derby will see the club play its first ever...
How a tweet disrupted the NBA’s Chinese expansion
Back in 2017, the NBA had grown to become the most-followed league online in China. Thanks to an early move onto the giant Asian...
Twitch set to stream F1’s Mexico GP
Formula One (F1) has announced that this weekend’s Mexico Grand Prix will be broadcast on the Twitch streaming platform.The one-race agreement, which is not...
FIFA confirms China PR as 2021 Club World Cup host
Following a vote by the FIFA Council in Shanghai, it was confirmed that China PR will host the 2021 FIFA Club World Cup.The future...
Sky Sports Racing elevates portfolio with NYRA agreements
As part of two new partnership agreements with the New York Racing Association (NYRA), Sky Sports Racing has acquired exclusive UK and Ireland broadcast...
Rai strengthens relationship with Italian Football Federation
Italy’s public service broadcaster Rai has strengthened its relationship with the Italian Football Federation (FIGC), extending its partnership with the governing body until the...
European PES Brand Manager Lennart Bobzien on the growth of...
Six weeks on from the UK launch of eFootball PES2020, we caught up with Lennart Bobzien, European PES Brand Manager, who detailed the importance of the...