Burger King becomes ‘Burger Queen’ in unique Stevenage FC women partnership
Fast food chain Burger King has partially rebranded as ‘Burger Queen’ in support for the Stevenage FC women’s team.Last year, the American company signed...
In-game betting will drive deeper engagement with US sports fans, says...
In-game betting makes up a large part of the experience of watching and enjoying sports for fans, particularly in the current climate, and the...
Crystal IS technology strengthens Miami Dolphins’ fight against COVID-19
National Football League (NFL) franchise the Miami Dolphins has installed a new air purification system within its facilities to fight the COVID-19 pandemic.Crystal IS, a US-based company owned by...
Bundesliga re-shapes DFL media rights model to aid clubs during pandemic
The German Football League (DFL) has confirmed it will re-shape its domestic and international media rights distribution model from next campaign to mitigate the...
UEFA to ‘spark a revolution’ with first women’s football podcast
UEFA has unveiled its first ever pan-European women’s football podcast, hosted by a handful of professional female footballers as part of the governing body’s...
Orange introduces 5G network to Tour de France in renewed ASO...
The organiser of the Tour de France, the Amaury Sport Organisation (ASO), has extended its 21-year partnership with telecommunications corporation Orange.The agreement, which was...
Wimbledon legend Vinnie Jones develops own brand of casino games
Former Chelsea midfielder Vinnie Jones has teamed up with slot provider Swintt to release his own branded suite of casino games for the iGaming...
DCMS to probe sports relationship and dependency with betting
UK betting and sports stakeholders have been put on notice, as Oliver Dowden, Secretary of State for Digital, Culture, Media and Sport (DCMS) confirmed...
Breakdancing set to take to the floor at Paris 2024 Olympics
Breakdancing has been added to the roster of Olympic sports, after the International Olympic Committee (IOC) approved the addition of the sport to the...
Royal Liverpool and Royal Troon set for future Open Championship tournaments
The R&A has confirmed that the Royal Liverpool and Royal Troon have been selected as the host venues of The Open Championship golf tournament...