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News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

SPFL announces ‘virtual season tickets’ for 2020/21 campaign

The SPFL has signed a new five year deal with Sky Sports, which includes partnering with the broadcaster to launch its 2020/21 campaign in...

Amazon Prime makes Premier League matches free to stream

Amazon Prime has announced that its four allocated Premier League games for the rescheduled 2019/20 season will be streamed for free.As a result of...

ECB supports local cricket with Google Digital Garage partnership

The England and Wales Cricket Board (ECB) has partnered with Google Digital Garage to offer recreational cricket clubs digital marketing and online presence training,...

The esports report – BLAST strikes DouYu deal and Vodafone Giants...

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition takes a look BLAST’s...

Liverpool announces short-term New Balance extension

Liverpool FC has confirmed that due to the suspension of Premier League activities the club will continue to use its 2019/20 New Balance kit...

Corinthians loses MarjoSports sponsorship due to COVID pandemic

Brazilian football club Corinthians has had its sponsorship agreement with bookmaker MarjoSports end following issues created by the global health pandemic.The conclusion of the...

World Snooker secures Sportradar data partnership for Championship League

Sportradar has confirmed that it will be supporting World Snooker’s Championship League by offering pre-match, live odds and live data throughout the duration of...

WWE looks to Reign in new audience with free Network

World Wrestling Entertainment (WWE) is looking to be the ‘last man standing’ when it comes to fan engagement, shifting its digitisation strategy with the...

Jamie Murray links with Amazon and Schroders for Battle of the...

Amazon Prime Video, Schroders and seven-times Grand Slam doubles and mixed doubles champion, Jamie Murray have organised a new men’s exhibition tournament, ‘Battle of...

Roma strengthens cyber-security with Acronis partnership

AS Roma has announced a deal with cyber-security and data protection firm Acronis, optimising the football club’s game and business operations whilst boosting its...